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Alex Palmer

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Alex Palmer is the author of The Santa Claus Man: The Rise and Fall of a Jazz Age Con Man and the Invention of Christmas in New York, called "required reading" by the New York Post and "highly readable" by Publishers Weekly. It tells the history of Christmas in America through the true-crime tale of a Jazz Age hustler who founded an organization to answer children's Santa letters -- and fuel his own dark dreams. Palmer curated an exhibit about this Santa Claus Association for Brooklyn's City Reliquary Museum, earning attention from the Village Voice, Time Out New York, and inspiring a memorable...

Jon Taffer

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JON TAFFER is the chairman of Taffer Dynamics and President of the Nightclub & Bar Media Group. He's an industry expert, management guru, and the television star of Spike TV's Bar Rescue. With close to three decades of hands-on experience, Jon is a two-time winner of the Bar Operator of the Year award.