Back Business & Investing | July Newsletter

SelectReads News
Simple News Pro
  Business & Investing  
The Mortgage Wars: Inside Fannie Mae, Big-Money Politics, and the Collapse of the American Dream

Timothy Howard · McGraw-Hill,
Pages: 288
Format: Print book

THE REAL STORY OF THE MELTDOWN THAT LED TO THE FINANCIAL CRISIS "Required reading" -- SeekingAlpha.com Many books have been written about the financial crisis and its causes, but none of them has been written by one of the key figures intimately involved in the drama. At last,...
Read More check catalog
 
 
We Wanted Workers: Unraveling the Immigration Narrative

George J Borjas · W W Norton
Pages: 240
Format: Print book

From America's leading immigration economist, a refreshingly level-headed exploration of the effects of immigration on migrant and nonmigrant workers. The economic impact of immigration is often viewed through a narrow lens. To many economists, immigrants are a collection of much-needed...
Read More check catalog
 
 
Digital Marketing For Dummies

Ryan Deiss · For Dummies
Pages: 384
Format: Print book

Does your digital marketing pack a punch? Written with the marketer's best interests in mind, this friendly, down-to-earth guide shows you how to use proven digital marketing strategies and tactics to expand the reach of your brand, increase audience engagement, and acquire and monetize...
Read More check catalog
 
 
Guerrilla Marketing in 30 Days

Al Lautenslager · Entrepreneur Press; Third Edition edition
Format: Book

Updated with fresh examples, the latest techniques and trends, new success stories, and fresh, practical marketing habits for todays aspiring guerrillas, this new edition provides marketers with the latest guerrilla marketing tools and tactics. In just 30 chapters and 30 days, famous marketers...
Read More check catalog
 
 
The Sale of a Lifetime: How the Great Bubble Burst of 2017-2019 Can Make You Rich

HARRY S JR DENT · PORTFOLIO PENGUIN
Pages: 368
Format: Print book

After the Roaring '20s came the Great Depression. After the Roaring 2000s came the Great Recession.We're now entering the winter season of the 80-Year Four Season Economic Cycle. It's during this season that we'll clear the decks with a devastating crash and debilitating...
Read More check catalog
 
 
The Complete Guide to Personal Finance: For Teenagers

Tamsen Butler · Atlantic Publishing Group Inc.
Format: Book

Personal financial planning is the process of establishing your own financial goals and finding a way to reach them. It is an ongoing process that involves examining all existing resources, developing a plan to use them, and systematically implementing the plan to achieve your goals. While...
Read More check catalog
 
 
Remote: Office Not Required

Jason Fried · Crown Business; First Edition edition
Format: Hardcover

The “work from home” phenomenon is thoroughly explored in this illuminating new book from bestselling 37signals founders Fried and Hansson, who point to the surging trend of employees working from home (and anywhere else) and explain the challenges and unexpected benefits. ...
Read More check catalog
 
 
How May I Help You?: An Immigrant's Journey from MBA to Minimum Wage

Deepak Singh · University of California Press
Pages: 305
Format: Hardcover

In this moving and insightful work, Deepak Singh chronicles his downward mobility as an immigrant to a small town in Virginia. Armed with an MBA from India, Singh can get only a minimum-wage job in an electronics store. Every day he confronts unfamiliar American mores, from strange idioms...
Read More check catalog
 
 
LEGENDARY SERVICE: The Key is to Care

Ken Blanchard · McGraw-Hill; 1 edition
Format: Book

Take care of your customers - or someone else will!Legendary ServiceGreat customer service is a concept organizations love to be known for. Yet most people consider the service they receive to be average, at best. Successful companies make the connection between legendary customer service...
Read More check catalog
 
 
How to Write a Business Plan

Brian Finch · Kogan Page
Pages: 192
Format: Paperback

Starting with the premise that there's only one chance to make a good impression, How to Write a Business Plan covers all the issues involved in producing a business plan - from profiling competitors and forecasting market development, to the importance of providing clear and concise...
Read More check catalog
 
 
Speculation: A History of the Fine Line between Gambling and Investing

Stuart Banner · Oxford University Press
Pages: 352
Format: Print book

What is the difference between a gambler and a speculator? Is there a readily identifiable line separating the two? If so, is it possible for us to discourage the former while encouraging the latter? These difficult questions cut across the entirety of American economic history, and the periodic...
Read More check catalog
 
 
How to Start a Home-based Fashion Design Business

Angela Wolf · Globe Pequot; First Edition, First edition
Format: Print book

This book will be a priceless resource for those considering adventuring into the fashion industry, yet not knowing how or where to start. Comprised of detailed information, How to Start a Home-based Fashion Design Business will be a guide for the aspiring designer to plan and execute...
Read More check catalog
 
 
Good Food, Great Business: How to Take Your Artisan Food Idea from Concept to Marketplace

Susie Wyshak · Chronicle Books
Format: Book

For those ready to follow their foodie dreams or at least start thinking about it, this book provides the tools to decide if creating a specialty food business is right for you. Whether the goal is selling a single product online or developing a range of gourmet foods for grocery chains,...
Read More check catalog
 
 
100 Fastest-Growing Careers: Your Complete Guidebook to Major Jobs with the Most Growth and Openings, 11th Ed

Michael Farr · Jist Works; 11 edition
Format: Paperback

Explore 100 in-demand careers, assess which one suit your skills, and get the job you want fast with this resource. In one time saving volume, job seekers and students can reserch fast-growing careers; learn about pay, education, and required skills; match their personal skills to the job;...
Read More check catalog
 
 
In 100 Years: Leading Economists Predict the Future

Ignacio Palacios-Huerta · The MIT Press
Format: Hardcover

This pithy and engaging volume shows that economists may be better equipped to predict the future than science fiction writers. Economists' ideas, based on both theory and practice, reflect their knowledge of the laws of human interactions...
Read More check catalog