From Conan O'Brien's longtime assistant and cohost of his podcast, Conan O'Brien Needs a Friend, a completely hilarious and irreverent how-to guide for becoming a terrible, yet unfireable employee, spilling her trade secrets for minimizing effort while maximizing the rewards. Sona Movsesian didn't wake up one day and decide to become the World's Worst Assistant. Achieving such greatness is a gradual process--one that starts with long hours and hard work before it eventually descends into sneaking low-dosage edibles into your lunch and napping on your boss's couch. With a forward from Conan O'Brien, The World's Worst Assistant is populated with hysterical black-and-white illustrations, comics, and more. It's a mixture of how-tos (like How to Nap at Work and How to Watch TV at Your Desk) , tips for becoming untouchable (like memorizing social security and credit card numbers and endearing yourself to friends and family) , and incredible personal stories from Sona's twelve years spent working for Conan that put their adorable closeness and professional dysfunction on display.
Plume
|
9780593185513
|
Hardcover
The Cold Start Problem
By Chen, Andrew
A startup executive and investor draws on expertise developed at the premier venture capital firm, Andreessen Horowitz, and as an executive at Uber to address how tech's most successful products have solved the dreaded "cold start problem" - by leveraging network effects to launch and scale toward billions of users.Although software has become easier to build, launching and scaling new products and services remains difficult. Startups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of "the network effect," where a product or service's value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them, whether they're messaging apps, workplace collaboration tools, or marketplaces.
Harper Business
|
9780062969743
|
Hardcover
The Journey of Humanity
By Galor, Oded
A grand unifying theory of human flourishing and inequality, from one of the world's pre-eminent thinkers In a captivating journey from the dawn of human existence to the present, world-renowned economist and thinker Oded Galor offers an intriguing solution to two of humanity's great mysteries. Why are humans the only species to have escaped - only very recently - the subsistence trap, allowing us to enjoy a standard of living that vastly exceeds all others? And why have we progressed so unequally around the world, resulting in the great disparities between nations that exist today? Immense in scope and packed with astounding connections, Galor's gripping narrative explains how technology, population size, and adaptation led to a stunning "phase change" in the human story a mere two hundred years ago.
Publisher: n/a
|
9780593185995
|
Hardcover
Integrated Business To Business Marketing
By Allott, Philip
In an advanced digital era, with data available on almost everyone and everything, knowing how to bring these different technologies together into a cost-effective integrated marketing strategy that works to create new business sales is paramount to the success of any firm. Understanding what needs to be done to get good results, without spending a king's ransom or burning the midnight oil to generate those sales, is at the very heart of what Integrated Business to Business Marketing is about. Whether you run an established enterprise or business start-up, Philip Allott will provide you with a blueprint for success.
Business Books
|
9781789047790
|
Paperback
Annuities For Dummies
By Pechter, Kerry
Looking for steady retirement income? Read this book! Turning retirement savings into a steady income is a bigstep toward a worry-free retirement. This book introduces you to how to add annuities to your investment mix. It helps you evaluate how to select the best annuities for your needs and steer clear of the worst. You'll learn how different types of annuities can help you turn your retirement savings into a monthly paycheck, protect your investments from market ups and downs, postpone taxes, stay in your home for the rest of your life, and even buy long-term care insurance for less.. Written by an annuity thought leader who is a frequent guest-expert on webcasts, podcasts and radio broadcasts as well as editor and publisher of Retirement Income Journal, the book offers the knowledge earned from interviews with hundreds of annuity industry insiders on their own turf.
For Dummies; 2nd edition
|
9781394168583
|
Paperback
Get in the Game
By Stringfield, Jonathan
An essential guide for marketers and execs wishing to integrate their brands with modern games and esportsIn Get in the Game: How to Level Up Your Business with Gaming, Esports, and Emerging Technologies, decorated gaming and social media research and marketing executive Jonathan Stringfield delivers a roadmap to understanding and navigating marketing and business integrations into the gaming ecosystem: who plays games (and why) , how modern games are created and oriented around the world of esports, and where brands can get involved with modern games. This book explains the breadth and depth of the gaming audience, describing the rapidly changing demographics of modern games and the various motivations gamers have for playing games. It also unpacks the history of gaming and how it has impacted the creative processes and output from the industry.
Wiley
|
9781119855361
|
1st Edition
Overcoming Debt, Achieving Financial Freedom
By Zuniga-sanchez, Cindy
Transform your financial situation with easy-to-follow advice from a first-generation professionalIn Overcoming Debt, Achieving Financial Freedom: 8 Pillars to Build Wealth, lawyer, business owner, and first-generation professional Cindy Zuniga-Sanchez delivers a practical and actionable blueprint for financial independence. Full of easy-to-apply advice for young adults, students, and early-career professionals, the book is a holistic guide to responsibly managing money and debt while building your nest egg. In the book, you'll explore how to be a responsible consumer, how to budget, save, invest, pay off debt, build credit, and increase your income. You'll also understand much of what school didn't teach you about student loans. The author explains: Strategies to create a realistic and actionable debt repayment plan that will save you money and timeStrategies for maximizing your income by negotiating your salary and finding profitable "side hustles"Techniques for straightforward forms of investing that responsibly balance risk and rewardThe money strategies that she put into place and resources that she used to go from having six-figures of debt to a multiple six-figure net worthAn essential money resource for students, professionals, entrepreneurs, young families, and anyone else hoping to reduce their financial stress and improve their lives, Overcoming Debt, Achieving Financial Freedom is the simple and powerful money guide you've been waiting for.
Wiley
|
9781119902324
|
1st Edition
The New Normal in IT
By Smith, Gregory S.
Learn how IT leaders are adapting to the new reality of life during and after COVID-19 COVID-19 has caused fundamental shifts in attitudes around remote and office work. And in The New Normal in IT: How the Global Pandemic Changed Information Technology Forever, internationally renowned IT executive Gregory S. Smith explains how and why companies today are shedding corporate office locations and reducing office footprints. You'll learn about how companies realized the value of information technology and a distributed workforce and what that means for IT professionals going forward. The book offers insightful lessons regarding: How to best take advantage of remote collaboration and hybrid remote/office workforces How to implement updated risk mitigation strategies and disaster recovery planning and testing to shield your organization from worst case scenarios How today's CIOs and CTOs adapt their IT governance frameworks to meet new challenges, including cybersecurity risks The New Normal in IT is an indispensable resource for IT professionals, executives, graduate technology management students, and managers in any industry.
Publisher: n/a
|
9781119839767
|
1st Edition
Virtual Selling
By Blount, Jeb
And just like that, everything changed . . . A global pandemic. Panic. Social distancing. Working from home. In a heartbeat, we went from happy hours to virtual happy hours. From conferences to virtual conferences. From selling to virtual selling. To remain
Publisher: n/a
|
9781119742715
|
How Management Works
By Dk,
Discover everything you need to know to improve your management skills, and understand key management and business theories with this unique graphic guide.Combining clear, jargon-free language and bold, eye-catching graphics, How Management Works is a definitive and user-friendly guide to every aspect of organizational management - from effective communication and negotiation to improving leadership, and getting the best from your staff. Packed with graphics and diagrams that demystify complex management concepts like Kaizen or "lean production", alongside clear and simple strategies for improving innovation, optimizing operations, and getting and staying ahead of competitors, this book is essential reading if you are an established or aspiring manager, or are studying a course in business or management.
The World's Worst Assistant
By Movsesian, Sona
From Conan O'Brien's longtime assistant and cohost of his podcast, Conan O'Brien Needs a Friend, a completely hilarious and irreverent how-to guide for becoming a terrible, yet unfireable employee, spilling her trade secrets for minimizing effort while maximizing the rewards. Sona Movsesian didn't wake up one day and decide to become the World's Worst Assistant. Achieving such greatness is a gradual process--one that starts with long hours and hard work before it eventually descends into sneaking low-dosage edibles into your lunch and napping on your boss's couch. With a forward from Conan O'Brien, The World's Worst Assistant is populated with hysterical black-and-white illustrations, comics, and more. It's a mixture of how-tos (like How to Nap at Work and How to Watch TV at Your Desk) , tips for becoming untouchable (like memorizing social security and credit card numbers and endearing yourself to friends and family) , and incredible personal stories from Sona's twelve years spent working for Conan that put their adorable closeness and professional dysfunction on display.
The Cold Start Problem
By Chen, Andrew
A startup executive and investor draws on expertise developed at the premier venture capital firm, Andreessen Horowitz, and as an executive at Uber to address how tech's most successful products have solved the dreaded "cold start problem" - by leveraging network effects to launch and scale toward billions of users.Although software has become easier to build, launching and scaling new products and services remains difficult. Startups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of "the network effect," where a product or service's value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them, whether they're messaging apps, workplace collaboration tools, or marketplaces.
The Journey of Humanity
By Galor, Oded
A grand unifying theory of human flourishing and inequality, from one of the world's pre-eminent thinkers In a captivating journey from the dawn of human existence to the present, world-renowned economist and thinker Oded Galor offers an intriguing solution to two of humanity's great mysteries. Why are humans the only species to have escaped - only very recently - the subsistence trap, allowing us to enjoy a standard of living that vastly exceeds all others? And why have we progressed so unequally around the world, resulting in the great disparities between nations that exist today? Immense in scope and packed with astounding connections, Galor's gripping narrative explains how technology, population size, and adaptation led to a stunning "phase change" in the human story a mere two hundred years ago.
Integrated Business To Business Marketing
By Allott, Philip
In an advanced digital era, with data available on almost everyone and everything, knowing how to bring these different technologies together into a cost-effective integrated marketing strategy that works to create new business sales is paramount to the success of any firm. Understanding what needs to be done to get good results, without spending a king's ransom or burning the midnight oil to generate those sales, is at the very heart of what Integrated Business to Business Marketing is about. Whether you run an established enterprise or business start-up, Philip Allott will provide you with a blueprint for success.
Annuities For Dummies
By Pechter, Kerry
Looking for steady retirement income? Read this book! Turning retirement savings into a steady income is a bigstep toward a worry-free retirement. This book introduces you to how to add annuities to your investment mix. It helps you evaluate how to select the best annuities for your needs and steer clear of the worst. You'll learn how different types of annuities can help you turn your retirement savings into a monthly paycheck, protect your investments from market ups and downs, postpone taxes, stay in your home for the rest of your life, and even buy long-term care insurance for less.. Written by an annuity thought leader who is a frequent guest-expert on webcasts, podcasts and radio broadcasts as well as editor and publisher of Retirement Income Journal, the book offers the knowledge earned from interviews with hundreds of annuity industry insiders on their own turf.
Get in the Game
By Stringfield, Jonathan
An essential guide for marketers and execs wishing to integrate their brands with modern games and esportsIn Get in the Game: How to Level Up Your Business with Gaming, Esports, and Emerging Technologies, decorated gaming and social media research and marketing executive Jonathan Stringfield delivers a roadmap to understanding and navigating marketing and business integrations into the gaming ecosystem: who plays games (and why) , how modern games are created and oriented around the world of esports, and where brands can get involved with modern games. This book explains the breadth and depth of the gaming audience, describing the rapidly changing demographics of modern games and the various motivations gamers have for playing games. It also unpacks the history of gaming and how it has impacted the creative processes and output from the industry.
Overcoming Debt, Achieving Financial Freedom
By Zuniga-sanchez, Cindy
Transform your financial situation with easy-to-follow advice from a first-generation professionalIn Overcoming Debt, Achieving Financial Freedom: 8 Pillars to Build Wealth, lawyer, business owner, and first-generation professional Cindy Zuniga-Sanchez delivers a practical and actionable blueprint for financial independence. Full of easy-to-apply advice for young adults, students, and early-career professionals, the book is a holistic guide to responsibly managing money and debt while building your nest egg. In the book, you'll explore how to be a responsible consumer, how to budget, save, invest, pay off debt, build credit, and increase your income. You'll also understand much of what school didn't teach you about student loans. The author explains: Strategies to create a realistic and actionable debt repayment plan that will save you money and timeStrategies for maximizing your income by negotiating your salary and finding profitable "side hustles"Techniques for straightforward forms of investing that responsibly balance risk and rewardThe money strategies that she put into place and resources that she used to go from having six-figures of debt to a multiple six-figure net worthAn essential money resource for students, professionals, entrepreneurs, young families, and anyone else hoping to reduce their financial stress and improve their lives, Overcoming Debt, Achieving Financial Freedom is the simple and powerful money guide you've been waiting for.
The New Normal in IT
By Smith, Gregory S.
Learn how IT leaders are adapting to the new reality of life during and after COVID-19 COVID-19 has caused fundamental shifts in attitudes around remote and office work. And in The New Normal in IT: How the Global Pandemic Changed Information Technology Forever, internationally renowned IT executive Gregory S. Smith explains how and why companies today are shedding corporate office locations and reducing office footprints. You'll learn about how companies realized the value of information technology and a distributed workforce and what that means for IT professionals going forward. The book offers insightful lessons regarding: How to best take advantage of remote collaboration and hybrid remote/office workforces How to implement updated risk mitigation strategies and disaster recovery planning and testing to shield your organization from worst case scenarios How today's CIOs and CTOs adapt their IT governance frameworks to meet new challenges, including cybersecurity risks The New Normal in IT is an indispensable resource for IT professionals, executives, graduate technology management students, and managers in any industry.
Virtual Selling
By Blount, Jeb
And just like that, everything changed . . . A global pandemic. Panic. Social distancing. Working from home. In a heartbeat, we went from happy hours to virtual happy hours. From conferences to virtual conferences. From selling to virtual selling. To remain
How Management Works
By Dk,
Discover everything you need to know to improve your management skills, and understand key management and business theories with this unique graphic guide.Combining clear, jargon-free language and bold, eye-catching graphics, How Management Works is a definitive and user-friendly guide to every aspect of organizational management - from effective communication and negotiation to improving leadership, and getting the best from your staff. Packed with graphics and diagrams that demystify complex management concepts like Kaizen or "lean production", alongside clear and simple strategies for improving innovation, optimizing operations, and getting and staying ahead of competitors, this book is essential reading if you are an established or aspiring manager, or are studying a course in business or management.