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The Internet Trap: How the Digital Economy Builds Monopolies and Undermines Democracy
Matthew Hindman - Princeton University Press
Format: Hardcover
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A book that challenges everything you thought you knew about the online economyThe internet was supposed to fragment audiences and make media monopolies impossible. Instead, behemoths like Google and Facebook now dominate the time we spend online -- and grab all the profits from the attention... |
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Break Through the Noise: The Nine Rules to Capture Global Attention
Tim Staples - Houghton Mifflin Harcourt
Format: Hardcover
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The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten... |
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Bullshit Jobs: A Theory
David Graeber - Simon & Schuster Audio
Format: Hardcover
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From best-selling writer David Graeber, a powerful argument against the rise of meaningless, unfulfilling jobs and their consequences.Does your job make a meaningful contribution to the world? In the spring of 2013, David Graeber asked this question in a playful, provocative essay titled... |
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Downhill from Here: Retirement Insecurity in the Age of Inequality
Katherine S. Newman - Metropolitan Books
Format: Hardcover
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A sharp examination of the looming financial catastrophe of retirement in America.As millions of Baby Boomers reach their golden years, the state of retirement in America is little short of a disaster. Nearly half the households with people aged 55 and older have no retirement savings at all.... |
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It's About More Than the Money: Investment Wisdom for Building a Better Life
Saly A. Glassman - FT Press; 1 edition
Format: Paperback
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"Concise, realistic, and very readable, this book opens up the complex world of financial investing and provides a useful guide that first-time investors can and should utilize." -Publishers Weekly "It's About More Than the Money is a book for our times. Now more... |
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Micromessaging: Why Great Leadership is Beyond Words
Stephen Young - Mcgraw-Hill Education
Format: Print book
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"Micromessaging" may be the most important skill set in your leadership portfolio -- and you can learn everything you need to know right here Micromessages come in various forms, such as gestures, facial expressions, tones of voice, word choices, eye contact, and interactive... |
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Developing the Leader Within You 2.0
John C. Maxwell - HarperCollins Leadership
Format: Paperback
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In this thoroughly revised and updated 25th-anniversary edition of his now-classic work, John C. Maxwell reveals how to develop the vision, value, influence, and motivation required of successful leaders - now in paperback.Twenty-five years ago, John Maxwell published the book that forever... |
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JELL-O Girls: A Family History
ALLIE ROWBOTTOM - Little, Brown and Company
Format: Hardcover
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A memoir that braids the evolution of one of America's most iconic branding campaigns with the stirring tales of the women who lived behind its faade - told by the inheritor of their stories.In 1899, Allie Rowbottom's great-great-great-uncle bought the patent to Jell-O from its inventor... |
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The Attention Merchants: The Epic Scramble to Get Inside Our Heads
Tim Wu - Knopf
Format: Print book
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From Tim Wu, author of the award-winning The Master Switch and who coined the phrase "net neutrality"--a revelatory look at the rise of "attention harvesting," and its transformative effect on our society and our selves. Attention merchant: an industrial-scale... |
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Federal Resume Guidebook 6th Ed, : Writing the Successful Outline Format Federal Resume
Kathryn Troutman - Resume Place Pr
Format: Paperback
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Federal jobs tend to offer high pay, great benefits, a strong employee support system, and they are some of the most coveted opportunities in today's job market. As a result, competition for these jobs is at a record high. To survive the initial resume screening, let alone achieve one of these... |
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Off the Clock: Feel Less Busy While Getting More Done
Laura Vanderkam - Portfolio
Format: Hardcover
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Learn to savor life's best moments--no matter how busy you are--through mindset shifts that alter your perception of time.Laura Vanderkam, the acclaimed author of What the Most Successful People Do Before Breakfast, isn't like other time-management gurus. She's not trying to shave... |
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The End of Accounting and the Path Forward for Investors and Managers
Baruch Lev - John Wiley & Sons
Format: Print book
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An innovative new valuation framework with truly useful economic indicators The End of Accounting and the Path Forward for Investors and Managers shows how the ubiquitous financial reports have become useless in capital market decisions and lays out an actionable alternative. Based on a comprehensive,... |
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Wild Ride: Inside Uber's Quest for World Domination
ADAM LASHINSKY - Portfolio
Format: Hardcover
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Fortune writer and bestselling author of Inside Apple's expos of Uber, the multi-billion dollar Silicon Valley upstart that has disrupted the transportation industry around the world.Uber is one of the most fascinating and controversial businesses in the world, both beloved... |
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Presentation Skills For Managers, 2E
Kerri Garbis - Mcgraw-Hill Education
Format: Print book
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Proven Techniques for Designing and Delivering a Powerful Presentation Every TimeGreat presentations have the power to impact people, boost careers, and generate interest in both the speaker and the topic. Presentation Skills for Managers, Second Edition equips you with the tools and confidence... |
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Personal Finance For Dummies
Eric Tyson - For Dummies
Format: Paperback
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Take stock of your financial situation From budgeting, saving, and reducing debt, to making timely investment choices and planning for the future, Personal Finance For Dummies provides fiscally conscious readers with the tools they need to take charge of their financial life. This... |
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Financial Freedom: A Proven Path to All the Money You Will Ever Need
Grant Sabatier - Avery
Format: Hardcover
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Money is unlimited. Time is not. Become financially independent as fast as possible.In 2010, 24-year old Grant Sabatier woke up to find he had $2.26 in his bank account. Five years later, he had a net worth of over $1.25 million, and CNBC began calling him "the Millennial Millionaire."... |
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Bullshit Jobs: A Theory
David Graeber - Simon & Schuster
Format: Paperback
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From bestselling writer David Graeber - "a master of opening up thought and stimulating debate" (Slate) - a powerful argument against the rise of meaningless, unfulfilling jobs ... and their consequences.Does your job make a meaningful contribution to the world? In the spring... |
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Make Your Mark: The Smart Nonprofit Professional's Guide to Career Mapping for Success
NURYS HARRIGAN-PEDERSEN - Morgan James Publishing
Format: Paperback
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Make Your Mark guides those who want to change their career route to create an empowering, re-warding, and fulfilling journey towards having a job they love. What would it be like to have a job that makes you so happy you could sing, where your professional goals are aligned and make a significant... |
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Leading Matters: Lessons from My Journey
John L. Hennessy - Stanford Business Books
Format: Hardcover
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In Leading Matters, current Chairman of Alphabet (Google's parent company) , former President of Stanford University, and "Godfather of Silicon Valley," John L. Hennessy shares the core elements of leadership that helped him become a successful tech entrepreneur, esteemed... |
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Real Food/Fake Food: Why You Don't Know What You're Eating and What You Can Do about It
Larry Olmsted - Algonquin Books of Chapel Hill
Format: Print book
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"Impressive . . . Readers will be inspired by Olmsted's intensity and clarity, and floored by how far some counterfeiters go to fool consumers and some historic food institutions go to protect their products and their names. Olmsted's sharp language will hopefully put fires under counterfeiters... |
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Humble Leadership: The Power of Relationships, Openness, and Trust
Edgar H. Schein - Berrett-Koehler Publishers
Format: Paperback
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Bestselling author and father of organizational culture studies, Edgar Schein and Peter Schein trail-blaze with a creative perspective on leadership that encourages vulnerability and empathy as a form of strength.The more traditional forms of leadership that are based on static hierarchies... |
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Mastering Catastrophic Risk: How Companies Are Coping with Disruption
Howard Kunreuther - Oxford University Press
Format: Hardcover
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A profound and insightful look at how company leaders prepare for and respond to shocks and crises that threaten their business.Successful firms strategically manage and are more accurate in their assessment of large-scale risks. Doing so is increasingly challenging given the pace of change,... |
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Becoming Hewlett Packard: Why Strategic Leadership Matters
Robert A. Burgelman - Oxford University Press, USA
Format: Hardcover
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Bill Hewlett and Dave Packard invented the model of the Silicon Valley start-up and set in motion a process of corporate becoming that made it possible for HP to transform itself six times over the 77 years since its founding in the face of sweeping technological changes that felled most... |
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Africa's Business Revolution: How to Succeed in the World's Next Big Growth Market
Acha Leke - Harvard Business Review Press
Format: Hardcover
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The Definitive Guide to Doing Business in AfricaFor global and Africa-based companies looking to access new growth markets, Africa offers exciting opportunities to build large, profitable businesses. Its population is young, fast-growing, and increasingly urbanized--while rapid technology... |
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Fed Power: How Finance Wins
Lawrence Jacobs - Oxford University Press, USA
Format: Hardcover
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The Federal Reserve is the most powerful central bank in the world. Without its central bank, America would be subject to devastating fluctuations in currency value and chronic economic instability. To stabilize the economy, the Fed adjusts interest rates and intervenes in the economy more... |
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J.K. Lasser's Your Income Tax 2014: For Preparing Your 2013 Tax Return
J.K. Lasser Institute - Wiley; 4 edition
Format: Paperback
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Americas number one bestselling tax guide offers the best balance of thoroughness, organization, and usability For over half a century, more than 39 million Americans have turned to J.K. Lasser for easy-to-follow, expert advice and guidance on planning and filing their taxes. Written by a team... |
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8 Steps to High Performance: Focus On What You Can Change
Marc Effron - Harvard Business Review Press
Format: Hardcover
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What Really WorksThere's no shortage of advice out there on how to perform better, and better than others, at work. The problem is knowing which methods are actually proven to work--and how you should act on them to get the best results.In 8 Steps to High Performance, talent expert... |
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Million Dollar Habits: Proven Power Practices to Double and Triple Your Income
Brian Tracy - Entrepreneur Press
Format: Paperback
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95% of what people think, feel and do, is determined by habits. Habits are ingrained but not unchangeable -- new, positive habits can be learned to replace worn-out, ineffective practices with optimal behaviors that can cause dramatic, immediate benefits to the bottom line. In Million Dollar... |
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The Tactical Guide to Six Sigma Implementation
Suresh Patel - CRC Press
Format: eBook
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Books in the Quality and Business Excellence series can help readers enhance customer value and satisfaction by integrating the customer's voice into design, manufacturing, supply chain, and field processes. Although there are many Six Sigma books on the market, few clarify the essential... |
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The Power of Failure: Succeeding in the Age of Innovation
Fran Tarkenton - Regnery Publishing
Format: Hardcover
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Failure is your key to success.So says Hall of Fame quarterback and hugely successful serial entrepreneur Fran Tarkenton.Don't get him wrong - there's no one more competitive or keener on winning than Fran.But in his inspiring and insightful new book, The Power of Failure, Tarkenton... |
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The Soul of a Team: A Modern-Day Fable for Winning Teamwork
Tony Dungy - Tyndale Momentum
Format: Hardcover
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From the New York Times bestselling author of The Mentor Leader and Quiet Strength comes a book sure to transform your team or organization!For most people, succeeding in life requires mastering the art of teamwork. Whether at work, school, church, or home, virtually... |
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Switchers: How Smart Professionals Change Careers -- and Seize Success
Dawn Marie Graham - AMACOM
Format: Hardcover
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Don't settle . . . SUCCEED in the right career! Are you stuck in an unsatisfying job? In the wrong profession? An industry that just isn't a fit? Get unstuck! Land a new career - one you're genuinely passionate about. Switchers helps you realize that dream. Written by celebrated... |
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New Brunswick, New Jersey: The Decline and Revitalization of Urban America
David Listokin - Rutgers University Press
Format: eBook
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While many older American cities struggle to remain vibrant, New Brunswick has transformed itself, adapting to new forms of commerce and a changing population, and enjoying a renaissance that has led many experts to cite this New Jersey city as a model for urban redevelopment. Featuring... |
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GMAT Foundations of Math: 900 Practice Problems in Book and Online
Manhattan Prep - Manhattan Prep
Format: Print book
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Developed for test-takers who need a refresher, GMAT Foundations of Math provides a user-friendly review of basic math concepts crucial for GMAT success.Designed to be user-friendly for all students, GMAT Foundations of Math provides:* Easy-to-follow explanations of fundamental math concepts*... |
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Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business
TIFFANI D BOVA - Portfolio
Format: Hardcover
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Do you know the best way to drive your company's growth? If not, it's time to boost your Growth IQ.Trying to find the one right move that will improve your business's performance can feel overwhelming. But, as you'll discover in Growth IQ, there are just ten simple--but... |
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Opportunity: How to Win in Business and Create a Life You Love
Eben Pagan - Hay House Business
Format: Hardcover
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Make the most of life's opportunities with savvy internet marketer Eben Pagan's ode to opportunity: how to recognize it, how to find more of it, and how to make it work for you.Well-known entrepreneur teacher and technology investor Eben Pagan has spent thousands of hours studying opportunity.... |
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J.K. Lasser's Your Income Tax 2013: For Preparing Your 2012 Tax Return
J.K. Lasser Institute - Wiley; 3 edition
Format: Paperback
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America's number one bestselling tax guide offers the best balance of thoroughness,organization, and usability For over half a century, more than 39 million Americans have turned to J.K. Lasser foreasy-to-follow, expert advice and guidance on planning and filing their taxes. Written... |
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Relationomics: Business Powered by Relationships
Dr. Randy Ross - Baker Books
Format: Hardcover
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Relationships are at the core of our lives. They shape and refine our character. They influence our worldview. They're not just important to us as human beings--they're crucial. So it should come as no surprise that healthy relationships are the heart of a successful business or organization.... |
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Start Your Own Travel Hosting Business: Airbnb, VRBO, Homeaway, and More
Jason Rich - Entrepreneur Press
Format: Paperback
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GET PAID FOR YOUR PADAn ever-growing number of travelers are searching for more convenient and low-cost accommodation alternatives, as opposed to staying at traditional hotels. As a result, online-based services like Airbnb, FlipKey, HomeAway, Roomorama, and VRBO are making it easy for you to list... |
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The Third Pillar: How Markets and the State Leave the Community Behind
Raghuram Rajan - Penguin Press
Format: Hardcover
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From one of the most important economic thinkers of our time, a brilliant and far-seeing analysis of the current populist backlash against globalization.Raghuram Rajan, distinguished University of Chicago professor, former IMF chief economist, head of India's central bank, and author of the 2010... |
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J.K. Lasser's Your Income Tax 2011: For Preparing Your 2010 Tax Return
J. K. Lasser - Wiley; 1 edition
Format: Paperback
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America's number one bestselling and most trusted tax guide offers the best balance of thoroughness, organization, and usability. For over half a century, more than 39 million Americans have turned to J.K. Lasser for easy-to-follow, expert advice and guidance on planning and filing... |
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Planning a Career in Biomedical and Life Sciences: Making Informed Choices
Avrum I Gotlieb - Academic Press
Format: eBook
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Planning a Career in Biomedical and Life Sciences presents useful information, insights, and tips to those pursuing a career in the biomedical and life sciences. The book focuses on making educated choices during schooling, training, and job searching in both the academic and non-academic... |
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Playing with FIRE
Scott Rieckens - New World Library
Format: Paperback
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What if the one thing that could make you happy was a few simple choices away? A successful entrepreneur living in Southern California, Scott Rieckens felt like he had a dream life: A happy marriage, a two-year-old daughter, a membership to a boat club, and a BMW in the driveway. But underneath... |
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J.K. Lasser's Your Income Tax 2008: For Preparing Your 2007 Tax Return
J.K. Lasser Institute. - Wiley
Format: Paperback
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Navigating the ever-changing income tax landscape is no easy task. Each year, millions of taxpayers are affected by new IRS regulations, federal court decisions and amendments from congressional tax committees. This year alone, there are many important developments such as the AMT exemption,... |
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J.K. Lasser's Your Income Tax 2015: For Preparing Your 2014 Tax Return
J.K. Lasser Tax Institute. - Wiley; 5 edition
Format: Book
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America's bestselling tax guide for over seventy-five years, updated for 2014 taxes J.K. Lasser's Your Income Tax 2015 is the most trusted tax guide on the market, updated for 2014 tax returns. With full coverage of all changes and adjustments to the tax laws—including new deductions... |
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Have You Eaten Grandma?: Or, the Life-Saving Importance of Correct Punctuation, Grammar, and Good English
Gyles Brandreth - Atria Books
Format: Hardcover
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For anyone who wants to make fewer (not less) grammar mistakes, a lively, effective, and witty guide to all the ins and outs of the English language, reminiscent of the New York Times bestseller Eats, Shoots & Leaves. Our language is changing, literary levels are declining, and our grasp... |
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DK Essential Managers: Leadership
Christina Osborne - Dorling Kindersley, 2015.
Format: Print book
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DK Essential Managers: Leadership is the visual guide that gives you all the know-how you need to be a more effective manager. Now newly updated with an all-new graphic approach to explaining key techniques and skills, the best-selling DK Essential Managers: Leadership features: A practical,... |
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The Fifth Risk: Undoing Democracy
MICHAEL LEWIS - W. W. Norton & Company
Format: Hardcover
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What are the consequences if the people given control over our government have no idea how it works?"The election happened," remembers Elizabeth Sherwood-Randall, then deputy secretary of the Department of Energy. "And then there was radio silence." Across all departments,... |
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The Goldilocks Challenge: Right-Fit Evidence for the Social Sector
Mary Kay Gugerty - Oxford University Press
Format: Hardcover
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The social sector provides services to a wide range of people throughout the world with the aim of creating social value. While doing good is great, doing it well is even better. These organizations, whether nonprofit, for-profit, or public, increasingly need to demonstrate that their efforts... |
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Earning It: Hard-Won Lessons from Trailblazing Women at the Top of the Business World
Joann S Lublin - HarperAudio
Format: Audiobook
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More than 50 trailblazing executive women who broke the corporate glass ceiling offer inspiring and surprising insights and lessons in this essential, in-the-trenches career guide from Joann S. Lublin, a Pulitzer Prize-winning journalist and management news editor for The Wall Street Journal.Among... |
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How to Wash a Chicken: Mastering the Business Presentation
Tim Calkins - Page Two
Format: Hardcover
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"Clear, practical, thorough and right on the mark. It's a must-read for people who are new to giving presentations as well as experienced presenters who want to get even better. This book belongs on everyone's bookshelf."Jim Lecinski Associate Professor of Marketing, Northwestern... |
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55, Underemployed, and Faking Normal: Your Guide to a Better Life
Elizabeth White - Simon & Schuster
Format: Hardcover
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For the millions of people in their fifties and sixties who find themselves out of work, unable to find a job, and financially incapable of retiring, here's a practical plan for getting past any blame or shame, overcoming denial, and finding a path to a new normal.Elizabeth White has an impressive... |
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J.K. Lasser's Your Income Tax 2016: For Preparing Your 2015 Tax Return
J.K. Lasser Tax Institute. - Wiley
Format: Print book
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Prepare your 2015 taxes with ease! J.K. Lasser's Your Income Tax 2016: For Preparing Your 2015 Tax Return is a bestselling tax reference that has been trusted by taxpayers for over seventy-five years. Updated to reflect the changes to the 2015 tax code, this authoritative text offers... |
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Eat Their Lunch: Winning Customers Away from Your Competition
Anthony Iannarino - Portfolio
Format: Hardcover
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The first ever playbook for B2B salespeople on how to win clients and customers who are already being serviced by your competition, from the author of The Only Sales Guide You'll Ever Need and The Lost Art of Closing.Like it or not, sales is often a zero-sum game: Your win is someone... |
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Choose: The Single Most Important Decision Before Starting Your Business
Ryan Levesque - Hay House Inc.
Format: Hardcover
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From the author of Ask comes a detailed, three-tiered, step-by-step process for choosing the right market to serve in order to succeed with your new start-up business.Starting a business is hard. Most people fail, but it doesn't have to be that way. Of the millions of people who start... |
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Lean Six Sigma
Craig Gygi - Barcharts
Format: Print book
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Lean Six SIGMA Quick Study |
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Powered by Girl: A Field Guide for Supporting Youth Activists
Lyn Mikel Brown - Beacon Press
Format: Print book
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A playbook for working with and training girls to be activists of their own social movementsArmed with a rich array of online media platforms, seemingly endless reserves of creativity, and a keen sense of justice, girl activists are getting things done. But scholar and activist Lyn Mikel... |
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The Oxford Handbook of Management
Adrian Wilkinson
Format: Paperback
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Management, the pursuit of objectives through the organization and co-ordination of people, has been and is a core feature-and function-of modern society. Some 'classic' forms of corporate and bureaucratic management may be seen as the prevalent form of organization and organizing... |
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7 Secrets of Persuasion: Leading-Edge Neuromarketing Techniques to Influence Anyone
James Crimmins - Career Press
Format: Print book
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7 Secrets of Persuasion is the first book to take the latest scientific insights about the mind and apply them to the art of persuasion. It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion.Whether... |
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Series 7 Exam For Dummies, with Online Practice Tests
Steven M. Rice - For Dummies
Format: Print book
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Take your Series 7 exam preparation to the next level Knowing exactly what to study for any exam is daunting. There's so much information out there, how can you possibly know what will be on the test? Series 7 Exam For Dummies, 3rd Edition with Online Practice Tests is a critical... |
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The Objective Leader: How to Leverage the Power of Seeing Things As They Are
Elizabeth R. Thornton - Palgrave Macmillan Trade
Format: Hardcover
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We are all subjectiveits human nature We overreact to situations we judge people too quickly and unfairly we take something personally when it was not really meant that way As a result we lose relationships reputation money and peace of mind And in our ever-more-complex world leaders must... |
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Search Engine Optimization All-in-One For Dummies
Bruce Clay - For Dummies; 3 edition
Format: Book
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The most comprehensive coverage of search engine optimization In Search Engine Optimization All-in-One For Dummies, 3rd Edition, Bruce Clay—whose search engine consultancy predates Google—shares everything you need to know about SEO. In minibooks that cover the entire topic,... |
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A Practical Education: Why Liberal Arts Majors Make Great Employees
Randall E Stross - Redwood Press
Format: Hardcover
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The liberal arts major is often lampooned: lacking in "skills," unqualified for a professional career, underemployed. But studying for the joy of learning turns out to be surprisingly practical. Unlike career-focused education, liberal education prepares graduates for anything... |
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Company of One: Why Staying Small Is the Next Big Thing for Business
Paul Jarvis - Audible Studios
Format: Audiobook
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What if the real key to a richer and more fulfilling career was not to create and scale a new start-up, but rather, to be able to work for yourself, determine your own hours, and become a (highly profitable) and sustainable company of one? Suppose the better - and smarter - solution is simply... |
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Project Management Absolute Beginner's Guide
GREG HORINE - Que Publishing
Format: Paperback
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Succeed as a project manager, even if you've never run a project before! This book is the fastest way to master every project management task, from upfront budgeting and scheduling through execution, managing teams through closing projects, and learning from experience. Updated with more... |
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Self-Made: How to Become Self-Reliant, Self-Realized, and Rich in Every Way
Nely Galán - Spiegel & Grau
Format: Print book
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For readers of #GIRLBOSS and viewers of Shark Tank - a global revolution in entrepreneurship is under way, inspiring women to blaze a trail of financial self-reliance and become self-made. Featuring a foreword by Suze Orman. What does it mean to be self-made It's not just... |
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From the Ground Up: A Journey to Reimagine the Promise of America
Howard Schultz - Random House
Format: Hardcover
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From the longtime CEO and chairman of Starbucks, a bold, dramatic work about the new responsibilities that leaders, businesses, and citizens share in American society today - as viewed through the intimate lens of one man's life and work. What do we owe one another? How do we channel our drive,... |
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Quit Like a Millionaire: No Gimmicks, Luck, or Trust Fund Required
Kristy Shen - TarcherPerigee
Format: Paperback
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From two leaders of the FIRE (Financial Independence, Retire Early) movement, a bold, contrarian guide to retiring at any age, with a reproducible formula to financial independenceA bull***t-free guide to growing your wealth, retiring early, and living life on your own termsKristy Shen... |
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Teens and the Job Game
Beverly Slomka - Mascot Books
Format: Paperback
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In today's difficult job market, it is not enough to create an impressive resume or thoroughly rehearse for an interview. Although these are important elements in the job preparation process, an individual must possess more in order to successfully compete with other candidates. In Teens... |
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Stay the Course: The Story of Vanguard and the Index Revolution
John C. Bogle - Wiley
Format: Hardcover
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A journey through the Index Revolution from the man who started it allStay the Course is the story the Vanguard Group as told by its founder, legendary investor John C. Bogle. This engrossing book traces the history of Vanguard - the largest mutual fund organization on earth.Offering the world's... |
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Your One Word: The Powerful Secret to Creating a Business and Life That Matter
Evan Carmichael - Tarcherperigee
Format: Print book
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In this bold and empowering guide, entrepreneur and social media sensation Evan Carmichael shares the secret to turbo-charging your path to success on your own terms. With thought-provoking questions and inspiring, instructive examples, Your One Word will help you nail down your personal... |
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The Analytical Marketer: How to Transform Your Marketing Organization
Adele Sweetwood - Harvard Business Review Press
Format: Print book
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How to lead the changeAnalytics are driving big changes, not only in what marketing departments do but in how they are organized, staffed, led, and run. Leaders are grappling with issues that range from building an analytically driven marketing organization and determining the kinds of structure... |
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The Franchisee Handbook: Everything You Need to Know About Buying a Franchise
Mark Siebert - Entrepreneur Press
Format: Paperback
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Is Franchising Right For You?Why start a business from scratch when you can have a piece of the greatest expansion strategy ever conceived? Franchising is BIG and getting bigger in every sector -- from restaurants and coffee chains to pet care and insurance. There is a franchise for everything... |
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Social Media Management: Persuasion in Networked Culture
Ben Ryan Shields - Oxford University Press
Format: Print book
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Social media technologies are not only changing the way we communicate, but also disrupting the business world. Social Media Management: Persuasion in Networked Culture equips readers with a coherent framework and the tools to answer the question: Now what? Based on the author's extensive... |
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Ultimate Guide to Pay-Per-Click Advertising
Richard Stokes - Entrepreneur Press,
Format: Paperback
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Millions compete for exposure on Google and Bing but 99% of them fail to get results.As the founder of leading digital intelligence firm AdGooroo, search advertising authority Richard Stokes is in a unique position to reveal what's going wrong and provide solutions to fix it.Using proven... |
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Materials Management with SAP ERP: Functionality and Technical Configuration
Martin Murray - Galileo Press
Format: Print book
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Make the most of your Materials Management (MM) implementation with this completely updated, comprehensive guide. Based on ERP 6.0, this title provides an overview of the various functionalities and configurations needed for MM in SAP ERP. You will learn the ins and outs of Materials... |
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Jobseeker's Guide: Ten Steps to a Federal Job for Military Personnel and Spouses
KATHRYN TROUTMAN - Resume Place Pr
Format: Paperback
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The Jobseekers Guide 8th Edition is used at more than 150 military bases worldwide to teach Kathryn Troutman's highly acclaimed Ten Steps to a Federal Job to military personnel and family members. This title is recognized as the leading guide on the topic for 100,000 military... |
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The Ruler's Guide: China's Greatest Emperor and His Timeless Secrets of Success
Chinghua Tang - Scribner
Format: Print book
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In the classic tradition of Sun Tzu's The Art of War, here for the first time in English is the timeless wisdom of China's greatest emperor Tang Taizong (598-649 AD) which will show anyone who leads or manages how to achieve unparalleled results and an enduring legacy.Tang Taizong... |
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Disrupt-Her: A Manifesto for the Modern Woman
Miki Agrawal - Hay House Inc.
Format: Hardcover
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From the co-founder of THINX and hellotushy.com, start-ups collectively valued at more than $150 million, comes DISRUPT-HER, a rallying cry for women to radically question the status quo.Miki Agrawal has faced patriarchal pushback, fought girl-on-girl hate, ridden the roller coaster of building... |
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Faster, Higher, Farther: The Volkswagen Scandal
JACK EWING - W. W. Norton & Company
Format: Hardcover
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A shocking expos of Volkswagen's fraud by the New York Times reporter who covered the scandal.In mid-2015, Volkswagen proudly reached its goal of surpassing Toyota as the world's largest automaker. A few months later, the EPA disclosed that Volkswagen had installed software in 11 million... |
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Cracking The Hidden Job Market: How to Find Opportunity in Any Economy
Donald Asher - Ten Speed Press; First Edition first Printing edition
Format: Print book
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Canrsquot find a job Maybe yoursquore seeing only half the picture Half the job market is invisibleAre you spending all your time applying to posted job openingsmdashpostings that draw hundreds and in some cases thousands of applications No matter how perfect you are for the job there is always... |
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Tap: Unlocking the Mobile Economy
Anindya Ghose - The MIT Press
Format: Hardcover
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Consumers create a data trail by tapping their phones; businesses can tap into this trail to harness the power of the more than three trillion dollar mobile economy. According to Anindya Ghose, a global authority on the mobile economy, this two-way exchange can benefit both customers and businesses.... |
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J.K. Lasser's Your Income Tax 2012: For Preparing Your 2011 Tax Return
J. K. Lasser - Wiley; 2 edition
Format: Paperback
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America's number one bestselling tax guide offers the best balance of thoroughness, organization, and usabilityFor over half a century, more than 39 million Americans have turned to J.K. Lasser for easy-to-follow, expert advice and guidance on planning and filing their taxes. Written... |
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Mastering the Market Cycle: Getting the Odds on Your Side
Howard S Marks - Houghton Mifflin Harcourt
Format: Hardcover
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One of the most successful Wall Street investors of all time provides practical insight and keen analysis on how to track, and react to, the ups and downs of the stock market. Marks reveals the hidden logic in carefully pinpointing market trends so that every investor can profit."When... |
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Get Scrappy: Smarter Digital Marketing for Businesses Big and Small
Nick Westergaard - Amacom
Format: Hardcover
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It's an exciting time to be in marketing: The Internet, social media, and content marketing are powerful equalizers, resetting the playing field for businesses large and small. Yet, it's also a challenging time, with much work to do and an ever-changing array of platforms, features,... |
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J.K. Lasser's Your Income Tax 2010: For Preparing Your 2009 Tax Return
J.K. Lasser Institute - Wiley; 15 edition
Format: Paperback
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America's number one bestselling tax guide offers the best balance of thoroughness, organization, and usability For over half a century, more than 39 million Americans have turned to J.K. Lasser for easy-to-follow, expert advice and guidance on planning and filing their taxes. Written by a team... |
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Your New Money Story: The Beliefs, Behaviors, and Brain Science to Rewire for Wealth
David Krueger MD - Rowman & Littlefield Publishers
Format: Hardcover
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Neuroscientists estimate that over 90 percent of our operating systems - beliefs, behaviors, patterns - are unconscious. Since the surface story determines less than 10 percent of our decisions, how can we illuminate the shadow story responsible for over 90 percent of what we do each day?... |
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Paying the Price: College Costs, Financial Aid, and the Betrayal of the American Dream
Sara Goldrick-Rab - The University of Chicago Press
Format: Print book
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If you are a young person, and you work hard enough, you can get a college degree and set yourself on the path to a good life, right? Not necessarily, says Sara Goldrick-Rab, and with Paying the Price, she shows in damning detail exactly why. Quite simply, college is far too expensive... |
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Pomodoro Technique Illustrated
Staffan Noteberg - Pragmatic Bookshelf; 1 edition
Format: Paperback
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Printed in full color.Do you ever look at the clock and wonder where the day went? You spent all this time at work and didn't come close to getting everything done. Tomorrow try something new. Use the Pomodoro Technique to work in focused sprints throughout the day. In Pomodoro Technique... |
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