Back Business & Investing | February Newsletter

SelectReads News
Simple News Pro
  Business & Investing  
The Economists' Hour: False Prophets, Free Markets, and the Fracture of Society

Binyamin Appelbaum - Little, Brown and Company
Format: Hardcover

In this fascinating character-driven history, a New York Times editorial writer and Pulitzer Prize finalist spotlights the American economists who championed the rise of markets and fundamentally reshaped the modern world. Before the 1960s, American politicians had never paid much...
Read More check catalog
 
 
How Adam Smith Can Change Your Life: An Unexpected Guide to Human Nature and Happiness

Russ Roberts - Portfolio; First Edition edition
Format: Hardcover

A forgotten book by one of historys greatest thinkers reveals the surprising connections between happiness, virtue, fame, and fortune.Adam Smith may have become the patron saint of capitalism after he penned his most famous work, The Wealth of Nations. But few people know that when it came...
Read More check catalog
 
 
Companies Don't Succeed, People Do: 50 Ways to Motivate Your Team

Bob Nelson - Simple Truths
Format: Print book

Learn how to create a clear path to success with an efficient and collaborative team. Everyone has something to offer, you simply need to identify what each of your team members uniquely provides. Uncover your best qualities and imagine the goals that you can achieve with a group of equally...
Read More check catalog
 
 
The Cost-Benefit Revolution

Cass R Sunstein - The MIT Press
Format: Hardcover

Why policies should be based on careful consideration of their costs and benefits rather than on intuition, popular opinion, interest groups, and anecdotes.Opinions on government policies vary widely. Some people feel passionately about the child obesity epidemic and support government...
Read More check catalog
 
 
The Economics Bible: The Definitive Guide to the Science of Wealth, Money and World Finance

TEJVAN PETTINGER - Firefly Books
Format: Paperback

The models and mechanics of economics that drive the world of money. The Economics Bible is a fully illustrated introduction to a field in which even specialists rarely concur. It presents seemingly unmanageable concepts in easy, bite-size pieces to make complex concepts easy...
Read More check catalog
 
 
Ogilvy on Advertising in the Digital Age

MILES YOUNG - Bloomsbury USA
Format: Hardcover

From Miles Young, worldwide non-executive chairman of Ogilvy & Mather, comes a sequel to David Ogilvy's bestselling advertising handbook featuring essential strategies for the digital age.In this must-have sequel to the bestselling Ogilvy On Advertising, Ogilvy chairman Miles...
Read More check catalog
 
 
Visibility Marketing: The No-Holds-Barred Truth About What It Takes to Grab Attention, Build Your Brand and Win New Business

David Avrin - Career Press
Format: Print book

The landscape is littered with the corpses of great products and strong companies that died because of crappy marketing.Why do so many companies fail so miserably? Why do high-priced ad agencies and marketing firms keep spitting out stupid campaigns?Too many in business have failed to recognize...
Read More check catalog
 
 
The Impulse Society: America in the Age of Instant Gratification

Paul Roberts - Bloomsbury USA
Format: Hardcover

It's something most of us have sensed for years--the rise of a world defined only by "mine" and "now." A world where business shamelessly seeks the fastest reward, regardless of the long-term social consequences; where political leaders reflexively choose short-term...
Read More check catalog
 
 
The Simple Path to Wealth: Your road map to financial independence and a rich, free life

J L Collins - CreateSpace Independent Publishing Platform
Format: Paperback

"In the dark, bewildering, trap-infested jungle of misinformation and opaque riddles that is the world of investment, JL Collins is the fatherly wizard on the side of the path, offering a simple map, warm words of encouragement and the tools to forge your way through with confidence....
Read More check catalog
 
 
Crunch Time: How to Be Your Best When It Matters Most

Rick Peterson - Berrett-Koehler Publishers
Format: Print book

Thrive under Pressure!Nobody knows pressure like a major league baseball pitcher - an entire game can rest on a single pitch. For years, Rick Peterson has helped some of baseball's finest excel in this kind of intense situation. In Crunch Time, he and leadership expert Judd Hoekstra...
Read More check catalog