From bestselling author and NYU business school professor Scott Galloway comes an urgent examination of the future of our nation - and how we got here.We are only just beginning to reckon with our post-pandemic future. As political extremism intensifies, the great resignation affects businesses everywhere, and supply chain issues crush bottom lines, we're faced with daunting questions - is our democracy under threat? How will Big Tech change our lives? What does job security look like for me? America is on the brink of massive change - change that will disrupt the workings of our economy and drastically impact the financial backbone of our nation: the middle class. In Adrift, Galloway looks to the past - from 1945 to present day - to explain just how America arrived at this precipice.
Portfolio
|
9780593542408
|
Hardcover
The Art of Ideas
By William, Duggan,
Great ideas don't just happen. Innovation springs from creative thinking--a method of the human mind that we can study and learn. In The Art of Ideas, William Duggan and Amy Murphy bring together business concepts with stories of creativity in art, politics, and history to provide a visual and accessible guide to the art and science of new and useful ideas. In chapters accompanied by charming and inviting illustrations, Duggan and Murphy detail how to spark your own ideas and what to do while waiting for inspiration to strike. They show that regardless of the field, innovations happen in the same way: examples from history, presence of mind, creative combination, and resolution to action. The Art of Ideas features case studies and exercises that explain how to break down problems, search for precedents, and creatively combine past models to form new ideas.
COLUMBIA UNIV PR
|
9780231179409
|
The Female Entrepreneur's Guide to Creating Your Own Website in a Weekend
By Bowen, Ruthann
Transform your website from DIY Disaster to Design Diva in just a weekend!The Female Entrepreneur's Guide to Creating Your Own Website In A Weekend is the go-to playbook for the DIY lover who desperately desires a professional website without breaking the bank. This no nonsense, how-to guide kicks overwhelm to the curb making it easy to create your own website in a weekend. (You read that right, in just a few days you can launch a shiny new website!) Discover insider professional tips and tricks showing you how to design a website that attracts, converts and grows your business. Inside you'll learn all the magic how to: Identify the language of your target audience converting them from tire kickers to raving fans.Unleash your inner techie with easy-to-follow guidance from a pro designer.
Tiny Book Course
|
9781953449276
|
Paperback
Fool Me Once
By Pope, Kelly Richmond
A riveting look at the perpetrators, victims, and whistleblowers behind financial crimes, from forensic accounting expert and documentarian Kelly Richmond Pope.Have you ever wondered why Bernie Madoff thought he could brazenly steal his clients' money? Or why investors were so easily duped by Elizabeth Holmes? Or how courageous people like Jeffrey Wigand are willing to become whistleblowers and put their careers on the line?Fraud is everywhere, from Nigerian "princes," embezzlers, and Ponzi schemers to corporate giants like Enron and Volkswagen. And fraud is costly. Each year, consumers, small businesses, governments, and corporations lose trillions of dollars to financial crime.We're so accustomed to hearing about fraud that our abilities to identify it and speak about it are limited.
Harvard Business Review Press
|
9781647823917
|
Hardcover
Mastering Megatrends
By Naisbitt, Doris
It is one thing to spot a real trend from a fad, but it is quite another thing to deal with an incoming trend. In today's digital world, almost everyone can easily access information. But this information can be either fact or opinion, informative or intentional, intellectual or populist, spread by humans or algorithms. Once spread, it is consumed by readers who may be open or biased and have culturally and geographically diverse attitudes. Since we naturally tend to ignore information that jeopardizes our own expectations, Mastering Megatrends offers guidelines on how to take down internal and external barriers of understanding as it covers such topics as: * HOW TO MAKE JUDGMENTS AND MASTER EMOTIONS * UNDERSTANDING THE EMERGING PLAYERS * A NEW MAPPING FOR THE WORLD * MASTERING A NEW WORKING WORLD * MASTERING THE EDUCATION CHALLENGE * MASTERING MASS COMMUNICATIONS * MASTERING A NEW TRADE ORDER.
G&D Media
|
9781722502829
|
Paperback
Secrets of the Zen Business Warrior
By Lina, Betancur,
MORGAN JAMES PUB
|
9781642794564
|
The YouTube Formula
By Eves, Derral
Derral Eves has generated over 49 billion views on YouTube and helped 22 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what readers can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage. Full of actionable advice and concrete strategies, this book teaches readers how to: Launch a channel Create life-changing content Drive rapid view and subscriber growth Build a brand and increase engagement Improve searchability Monetize content and audience Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.
Wiley; 1st edition
|
9781119716020
|
1st Edition
The Velocity Mindset
By Karr, Ron
From the author of Lead, Sell, or Get Out of the Way comes a game-changing guide to help everyone in a leadership position eliminate resistance, Gain Buy-In and achieve better results- FASTER! Everyone knows what qualities define a good leader, but how many of us know what steps to take to become that great leader The secret formula is what sales and leadership coach Ron Karr calls the Velocity Mindset: a perfect balance of speed and direction, both of which must remain in alignment for personal and professional success. Utilizing anecdotes and Karr's thirty-plus years of experience, The Velocity Mindset demonstrates how taking time to PAUSE and visualize a desired outcome can propel you forward with purpose and beyond personal obstacles, positively influencing those around you.
Adrift
By Galloway, Scott
From bestselling author and NYU business school professor Scott Galloway comes an urgent examination of the future of our nation - and how we got here.We are only just beginning to reckon with our post-pandemic future. As political extremism intensifies, the great resignation affects businesses everywhere, and supply chain issues crush bottom lines, we're faced with daunting questions - is our democracy under threat? How will Big Tech change our lives? What does job security look like for me? America is on the brink of massive change - change that will disrupt the workings of our economy and drastically impact the financial backbone of our nation: the middle class. In Adrift, Galloway looks to the past - from 1945 to present day - to explain just how America arrived at this precipice.
The Art of Ideas
By William, Duggan,
Great ideas don't just happen. Innovation springs from creative thinking--a method of the human mind that we can study and learn. In The Art of Ideas, William Duggan and Amy Murphy bring together business concepts with stories of creativity in art, politics, and history to provide a visual and accessible guide to the art and science of new and useful ideas. In chapters accompanied by charming and inviting illustrations, Duggan and Murphy detail how to spark your own ideas and what to do while waiting for inspiration to strike. They show that regardless of the field, innovations happen in the same way: examples from history, presence of mind, creative combination, and resolution to action. The Art of Ideas features case studies and exercises that explain how to break down problems, search for precedents, and creatively combine past models to form new ideas.
The Female Entrepreneur's Guide to Creating Your Own Website in a Weekend
By Bowen, Ruthann
Transform your website from DIY Disaster to Design Diva in just a weekend!The Female Entrepreneur's Guide to Creating Your Own Website In A Weekend is the go-to playbook for the DIY lover who desperately desires a professional website without breaking the bank. This no nonsense, how-to guide kicks overwhelm to the curb making it easy to create your own website in a weekend. (You read that right, in just a few days you can launch a shiny new website!) Discover insider professional tips and tricks showing you how to design a website that attracts, converts and grows your business. Inside you'll learn all the magic how to: Identify the language of your target audience converting them from tire kickers to raving fans.Unleash your inner techie with easy-to-follow guidance from a pro designer.
Fool Me Once
By Pope, Kelly Richmond
A riveting look at the perpetrators, victims, and whistleblowers behind financial crimes, from forensic accounting expert and documentarian Kelly Richmond Pope.Have you ever wondered why Bernie Madoff thought he could brazenly steal his clients' money? Or why investors were so easily duped by Elizabeth Holmes? Or how courageous people like Jeffrey Wigand are willing to become whistleblowers and put their careers on the line?Fraud is everywhere, from Nigerian "princes," embezzlers, and Ponzi schemers to corporate giants like Enron and Volkswagen. And fraud is costly. Each year, consumers, small businesses, governments, and corporations lose trillions of dollars to financial crime.We're so accustomed to hearing about fraud that our abilities to identify it and speak about it are limited.
Mastering Megatrends
By Naisbitt, Doris
It is one thing to spot a real trend from a fad, but it is quite another thing to deal with an incoming trend. In today's digital world, almost everyone can easily access information. But this information can be either fact or opinion, informative or intentional, intellectual or populist, spread by humans or algorithms. Once spread, it is consumed by readers who may be open or biased and have culturally and geographically diverse attitudes. Since we naturally tend to ignore information that jeopardizes our own expectations, Mastering Megatrends offers guidelines on how to take down internal and external barriers of understanding as it covers such topics as: * HOW TO MAKE JUDGMENTS AND MASTER EMOTIONS * UNDERSTANDING THE EMERGING PLAYERS * A NEW MAPPING FOR THE WORLD * MASTERING A NEW WORKING WORLD * MASTERING THE EDUCATION CHALLENGE * MASTERING MASS COMMUNICATIONS * MASTERING A NEW TRADE ORDER.
Secrets of the Zen Business Warrior
By Lina, Betancur,
The YouTube Formula
By Eves, Derral
Derral Eves has generated over 49 billion views on YouTube and helped 22 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what readers can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage. Full of actionable advice and concrete strategies, this book teaches readers how to: Launch a channel Create life-changing content Drive rapid view and subscriber growth Build a brand and increase engagement Improve searchability Monetize content and audience Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.
The Velocity Mindset
By Karr, Ron
From the author of Lead, Sell, or Get Out of the Way comes a game-changing guide to help everyone in a leadership position eliminate resistance, Gain Buy-In and achieve better results- FASTER! Everyone knows what qualities define a good leader, but how many of us know what steps to take to become that great leader The secret formula is what sales and leadership coach Ron Karr calls the Velocity Mindset: a perfect balance of speed and direction, both of which must remain in alignment for personal and professional success. Utilizing anecdotes and Karr's thirty-plus years of experience, The Velocity Mindset demonstrates how taking time to PAUSE and visualize a desired outcome can propel you forward with purpose and beyond personal obstacles, positively influencing those around you.