Back Business & Investing | July Newsletter

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  New Titles - Business & Investing
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JELL-O Girls: A Family History

ALLIE ROWBOTTOM · Little, Brown and Company
Pages: 288
Format: Hardcover

A memoir that braids the evolution of one of America's most iconic branding campaigns with the stirring tales of the women who lived behind its façade - told by the inheritor of their stories.In 1899, Allie Rowbottom's great-great-great-uncle bought the patent to Jell-O from its inventor...
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Ultimate Guide to Google AdWords: How to Access 100 Million People in 10 Minutes

Perry S Marshall · Entrepreneur Press
Pages: 380
Format: Paperback

Covering the latest breaking news in Google AdWords, the fifth edition introduces revised, expanded and new chapters covering Enhanced Campaigns, Google AdWord's Express, Google's Product Listing Ads, and the introduction to Google's Universal Analytics. Nuances in Big Data...
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The Leader Habit: Master the Skills You Need to Lead--in Just Minutes a Day

Martin Lanik · AMACOM
Pages: 256
Format: Hardcover

In leadership as in life, only practice makes perfect. Habits are powerful. They can lock us into negative behaviors (like snacking and smoking) or train us to act automatically in ways that benefit us (such as putting on a seat belt) . Routines quietly undergird large portions...
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$2.00 a Day: Living on Almost Nothing in America

Kathryn Edin · Mariner Books
Pages: 210
Format: Paperback

A New York Times Notable Book of the Year"A remarkable book that could very well change the way we think about poverty in the United States." - New York Times Book Review"Powerful . . . Presents a deeply moving human face that brings the stunning numbers to life. It is an explosive...
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Organize Your Team Today: The Mental Toughness Needed to Lead Highly Successful Teams

Jason Selk · Da Capo Lifelong Books
Pages: 240
Format: Hardcover

Following up the popular peak performance book Organize Tomorrow Today, a new plan to motivate, set priorities and lead any team to optimal achievementWatch a triumphant speech after a sports championship or business milestone and you'll almost always hear some variation of this catchphrase:...
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Barons of the Sea: And their Race to Build the World's Fastest Clipper Ship

Steven Ujifusa · Simon & Schuster
Pages: 448
Format: Hardcover

In the grand tradition of David McCullough and Ron Chernow, the sweeping story of the nineteenth-century American dynasties who battled for dominance of the tea and opium trades.There was a time, back when the United States was young and the robber barons were just starting to come into...
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Detonate: Why - And How - Corporations Must Blow Up Best Practices

GEOFFREY TUFF · Wiley
Pages: 224
Format: Hardcover

Reinvent best practices that have become bad habits Without meaning to, and often with the best of intentions, most organizations continually waste precious time and money on processes and activities that don't create value and no longer make sense in today's business environment....
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Birds in Their Habitats: Journeys with a Naturalist

Ian Fraser · CSIRO Publishing
Pages: 240
Format: Paperback

Everywhere we go there are birds, and they all have mysteries to be unravelled. These mysteries include the way they look, from bizarre to apparently mundane, why they live where they live, and the things they do, many of which are far too incredible ever to be imagined as fiction. Birds...
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The Battle For Paradise: Puerto Rico Takes on the Disaster Capitalists

NAOMI KLEIN · Haymarket Books
Format: Hardcover

"Fearless necessary reporting . . . Klein exposes the 'battle of utopias' that is currently unfolding in storm-ravaged Puerto Rico -- a battle that pits a pitilessly neoliberal plutocratic 'paradise' against a community movement with Puerto Rican sovereignty at its center."...
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Storey's Guide to Keeping Honey Bees, 2nd Edition: Honey Production, Pollination, Health

Malcolm T Sanford · Storey Publishing, LLC
Pages: 288
Format: Hardcover

This trusted handbook is a must-have for novice and seasoned beekeepers alike. Now totally redesigned and featuring color photos and graphics, the second edition also includes up-to-date information on honey bee health. The go-to reference presents comprehensive yet accessible information...
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