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The Difference: When Good Enough Isn't Enough
Subir Chowdhury · Crown
Pages: 128
Format: Print book
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As Subir Chowdhury makes clear, while improving a company's processes is vital, if you don't focus first on your people -- your employees -- the best processes in the world won't get you where you want to go. In the bestselling tradition of "The Fred Factor" and "What... |
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Impossible to Ignore: Creating Memorable Content to Influence Decisions
Carmen Simon · McGraw-Hill Education
Pages: 288
Format: Print book
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A groundbreaking approach to creating memorable messages that are easy to process, hard to forget, and impossible to ignore -- using the latest in brain scienceAudiences forget up to 90% of what you communicate. How can your employees and customers decide to act on your message if they... |
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The Income Revolution: Retire with Guaranteed Income for Life
Joseph Stark · Humanix Pub Llc
Pages: 256
Format: Print book
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You've probably thought about where you will live in retirement and how you plan to spend your time. But do you know how much income you will need to pay for the type of retirement you want? With Social Security's uncertain future, as well as the increasing cost of healthcare,... |
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Not Everyone Gets A Trophy: How to Manage the Millennials
Bruce Tulgan · Jossey-Bass
Pages: 208
Format: Print book
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Adapt your management methods to harness Millennial potential Not Everyone Gets a Trophy: How to Manage the Millennials provides employers with a workable game plan for turning Millennials into the stellar workforce they have the potential to be. The culmination of over two decades of research,... |
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Write & Speak Like a Professional in 20 Minutes a Day
Miriam Salpeter · Learning Express (NY)
Pages: 284
Format: Print book
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20 Minutes a Day series, tackle in-depth the soft skills all employers look for in the highly competitive job landscape.Write & Speak Like a Professional in 20 Minutes a Day gives lessons on how to present yourself clearly and with confidence in writing and in speech, from job application... |
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Citizen Coke: The Making of Coca-Cola Capitalism
Bartow J. Elmore · W W Norton
Pages: 416
Format: Hardcover
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An absorbing history of how Coke's insatiable thirst for natural resources shaped the company and reshaped the globe. How did Coca-Cola build a global empire by selling a low-price concoction of mostly sugar, water, and caffeine? The easy answer is advertising, but the real formula... |
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Treating People Well: The Extraordinary Power of Civility at Work and in Life
Lea Berman · Scribner
Pages: 256
Format: Hardcover
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A guide to personal and professional empowerment through civility and social skills, written by two White House Social Secretaries who offer an important fundamental message - everyone is important and everyone deserves to be treated well.Former White House social secretaries Lea Berman,... |
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Duct Tape Selling: Think Like a Marketer-Sell Like a Superstar
John Jantsch · Penguin Group (USA) Incorporated
Pages: 248
Format: Print book
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Many of the areas that salespeople struggle with these days have long been the domain of marketers, according to bestselling author John Jantsch. The traditional business model dictates that marketers own the message while sellers own the relationships. But now, Jantsch flips the usual... |
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