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Brief: Make a Bigger Impact by Saying Less
Joseph McCormack · Wiley
Pages: 234 Format: Hardcover
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Get heard by being clear and concise The only way to survive in business today is to be a lean communicator. Busy executives expect you to respect and manage their time more effectively than ever. You need to do the groundwork to make your message tight and to the point. The average professional... |
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Oh, The Meetings You'll Go To!: A Parody
DR. SUITS. · PORTFOLIO PENGUIN
Pages: 48 Format: Print book
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A side-splitting parody of Dr. Seuss's graduation classic, Oh, the Places You'll Go! for real life. Dr. Suits in Oh, The Meetings You'll Go To! helps every 20-something suddenly staring down the daunting task of entering the real world. Follow our protagonist as he embarks... |
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Bad Blood: Secrets and Lies in a Silicon Valley Startup
JOHN CARREYROU · Knopf
Pages: 352 Format: Hardcover
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The full inside story of the breathtaking rise and shocking collapse of Theranos, the multibillion-dollar biotech startup, by the prize-winning journalist who first broke the story and pursued it to the end, despite pressure from their charismatic CEO and threats by her lawyers.
In... |
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Absolute Value: What Really Influences Customers in the Age of
Itamar Simonson · HarperCollins
Pages: 232 Format: Print book
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Going against conventional marketing wisdom, Absolute Value reveals what really influences customers today and offers a new framework - the Influence Mix, a totally new way of thinking about consumer decision making and marketing, and about developing more effective business strategies.How... |
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Data for the People: How to Make Our Post-Privacy Economy Work for You
Andreas Weigend · Basic Books
Pages: 320 Format: Print book
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Every time we Google something, Facebook someone, Uber somewhere, or even just turn on a light, we create data that businesses collect and use to make decisions about us. In many ways this has improved our lives, yet, we as individuals do not benefit from this wealth of data as much... |
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WOLFPACK: How to Come Together, Unleash Our Power, and Change the Game
Abby Wambach · Celadon Books
Pages: 112 Format: Hardcover
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Based on her inspiring, viral 2018 commencement speech to Barnard College's graduates in New York City, New York Times bestselling author, two-time Olympic gold medalist and FIFA World Cup champion Abby Wambach delivers her empowering rally cry for women to unleash their individual... |
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When Buyers Say No: Essential Strategies for Keeping a Sale Moving Forward
Tom Hopkins · Business Plus, 2014.
Pages: 304 Format: Print book
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This is a complete and practical guide which highlights the authors' new strategic approaches to selling when the buyer initially declines or is resistant on a sales opportunity. Hopkins and Katt explain that most sales reps take a traditional linear approach to selling, but that the trick... |
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Success Is the Only Option: The Art of Coaching Extreme Talent
John Calipari · Harpercollins
Pages: 256 Format: Print book
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Kentucky's charismatic coach shares the secrets of creating one of the premiere programs in college basketball, revealing how he transforms a group of former high school superstars into selfless, cohesive teams - including a remarkable squad last year that fell just one game short of a perfect... |
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JK Lasser's New Rules for Estate, Retirement, and Tax Planning
Stewart H. Welch III · John Wiley & Sons Inc
Pages: 292 Format: Paperback
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Current, relevant estate, retirement and tax planning strategies with expert insight and advice JK Lasser's New Rules for Estate, Retirement and Tax Planning is the authoritative guide to estate, retirement and tax planning, fully updated to reflect new changes and legal updates. Written... |
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