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Zombie Loyalists: Using Great Service to Create Rabid Fans
Peter Shankman · Palgrave Macmillan Trade; First Edition edition
Format: Hardcover
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Marketing and PR expert Peter Shankman has been working with the biggest companies in the world to create what he calls "Zombie Loyalists," fervent fans that help companies massively increase their customer base, brand awareness, and most importantly, revenue. After all, why should... |
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That's What She Said: What Men Need to Know
Joanne Lipman · William Morrow
Pages: 320
Format: Hardcover
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First things first: There will be no man shaming in That's What She Said. A recent Harvard study found that corporate "diversity training" has actually made the gender gap worse - in part because it makes men feel demonized. Women, meanwhile, have been told closing the gender... |
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The Conscience Economy: How a Mass Movement for Good Is Great for Business
Steven Overman · Bibliomotion
Format: Hardcover
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A generation of people around the world, from Boston to Bangkok, from New York to New Delhi, are making everyday choices in ways that defy traditional logic. They are judging where and how their clothes were made, not just how they fit. They are thinking global but buying local. They are spending... |
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Self-Made: How to Become Self-Reliant, Self-Realized, and Rich in Every Way
Nely Galán · Spiegel & Grau
Pages: 214
Format: Print book
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For readers of #GIRLBOSS and viewers of Shark Tank - a global revolution in entrepreneurship is under way, inspiring women to blaze a trail of financial self-reliance and become self-made. Featuring a foreword by Suze Orman. What does it mean to be self-made? It's not just about having... |
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Gigged: The End of the Job and the Future of Work
Sarah Kessler · St. Martin's Press
Pages: 304
Format: Hardcover
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"With deep reporting and graceful storytelling, Sarah Kessler reveals the ground truth of a key part of the American workforce. Her analysis is both astute and nuanced, making GIGGED essential reading for anyone interested in the future of work." -- Daniel H. Pink, author of WHEN... |
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Shortfall: Family Secrets, Financial Collapse, and a Hidden History of American Banking
Alice Echols · The New Press
Pages: 320
Format: Hardcover
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Shortfall opens with a surprise discovery in an attic - boxes filled with letters and documents hidden for more than seventy years - and launches into a fast-paced story that uncovers the dark secrets in Echols's family - an upside-down version of the building and loan story at the center... |
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The Perfect Resume: Resumes That Work in the New Economy
Dan Quillen · Cold Spring Press
Pages: 183
Format: Print book
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HR Director and author of four job search books Dan Quillen shows readers how to craft an incredible resume that will get job-seekers in the door!Dan Quillen calls on his expertise as an HR professional (and as one who lost and found a job in the toughest economic environment since the Great... |
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Reset: My Fight for Inclusion and Lasting Change
ELLEN PAO · Spiegel & Grau
Pages: 288
Format: Hardcover
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The bold and fearless account of the discrimination case that "has blown open a conversation about the status of women" in the workplace (The New York Times) In 2015, Ellen K. Pao sued a powerhouse Silicon Valley venture capital firm, calling out workplace discrimination and retaliation... |
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Getting
Margaret A. Neale · Basic Books
Format: Hardcover
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Almost every interaction involves negotiation, yet we often miss the cues that would allow us to make the most of these exchanges. In Getting (More of) What You Want, Margaret Neale and Thomas Lys draw on the latest advances in psychology and economics to provide new strategies for anyone... |
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Winning the Long Game: How Strategic Leaders Shape the Future
Steven Krupp · PublicAffairs
Format: Hardcover
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Are you winning the battle but losing the war?Every leader has to deliver the goods—make budget, meet deadlines, and deftly manage people—to provide the inspirational fuel that keeps their business running day-in and day-out. But therein lies the danger of winning today’s... |
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Dear Madam President: An Open Letter to the Women Who Will Run the World
JENNIFER PALMIERI · Grand Central Publishing
Pages: 192
Format: Hardcover
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DEAR MADAM PRESIDENT is an empowering letter from former Hillary Clinton Communications Director Jennifer Palmieri to the first woman president, and by extension, to all women working to succeed in any field. By using lessons learned during her experiences with Hillary Clinton, President... |
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