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The Formula: The Universal Laws of Success
ALBERT-LASZLO BARABASI · Little, Brown and Company
Pages: 320
Format: Hardcover
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In this pioneering examination of the scientific principles behind success, a leading researcher reveals the surprising ways in which we can turn achievement into success.Too often, accomplishment does not equate to success. We did the work but didn't get the promotion; we played hard... |
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Leaders: Myth and Reality
Stanley McChrystal · Portfolio
Pages: 480
Format: Hardcover
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The bestselling author of Team of Teams dismantles the Great Man theory of leadership, by profiling leaders whose real stories defy their legends.Retired four-star general Stan McChrystal has studied leadership his whole adult life, from his first day at West Point to his most recent work... |
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This Is Marketing: You Can't Be Seen Until You Learn to See
SETH GODIN · Portfolio
Pages: 288
Format: Hardcover
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Real marketing isn't about racking up clicks and tweets; it's about connection, empathy, and making a difference.Over the past quarter century, Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses,... |
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Make Some Noise: The Unconventional Road to Dominance
Ken Schmidt · Simon & Schuster
Pages: 384
Format: Hardcover
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The former director of communications at Harley-Davidson and one of the most sought-after speakers in the world reveals his exhilarating, innovative approach to creating customer loyalty and marketplace dominance.Ken Schmidt is a wanted man. His role in transforming Harley-Davidson Motor... |
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