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Branding For Dummies
Bill Chiaravalle · For Dummies; 2 edition Format: Print book
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Discover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It'll help you define... |
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Get What's Yours for Medicare: Maximize Your Coverage, Minimize Your Costs
Philip Moeller · Simon & Schuster Pages: 291 Format: Print book
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A coauthor of the New York Times bestselling guide to Social Security Get What's Yours authors an essential companion to explain Medicare, the nation's other major benefit for older Americans. Learn how to maximize your health coverage and save money.Social Security provides the bulk of most... |
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Economics For Dummies
Sean Masaki Flynn · For Dummies Pages: 432 Format: Paperback
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Find the latest on economics The economy is always changing but some things are eternal! Economics For Dummies, Third Edition, gives you everything you need to understand our rapidly evolving economy as well as the basics that never change. What's the best way to fight poverty? How can governments... |
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Zombie Loyalists: Using Great Service to Create Rabid Fans
Peter Shankman · Palgrave Macmillan Trade; First Edition edition Format: Hardcover
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Marketing and PR expert Peter Shankman has been working with the biggest companies in the world to create what he calls "Zombie Loyalists," fervent fans that help companies massively increase their customer base, brand awareness, and most importantly, revenue. After all, why should... |
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Energy: A Human History
RICHARD RHODES · Simon & Schuster Pages: 384 Format: Hardcover
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Pulitzer Prize- and National Book Award-winning author Richard Rhodes reveals the fascinating history behind energy transitions over time - wood to coal to oil to electricity and beyond.People have lived and died, businesses have prospered and failed, and nations have risen to world power... |
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Emotional Agility: Get Unstuck, Embrace Change, and Thrive in Work and Life
Susan A David · Avery Pages: 288 Format: Print book
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The counterintuitive approach to achieving your true potential, heralded by the Harvard Business Review as a groundbreaking idea of the year. The path to fulfillment, whether at work or at home, is almost never a straight line. Ask anyone who has achieved their biggest goals or who thrives... |
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Meet the Frugalwoods: Achieving Financial Independence Through Simple Living
ELIZABETH WILLARD THAMES · HarperBusiness Pages: 240 Format: Hardcover
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The deeply personal story of how award-winning personal finance blogger Elizabeth Willard Thames abandoned a successful career in the city and embraced frugality to create a more meaningful, purpose-driven life, and retire to a homestead in the Vermont woods at age thirty-two with her husband... |
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Whiplash: How to Survive Our Faster Future
Joi Ito · Grand Central Publishing Pages: 318 Format: Print book
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Today, not only is everything digital getting faster, cheaper, and smaller at an exponential rate, we also have the Internet. When these two revolutions-one in technology and the other in communications-joined, an explosive force was unleaded that changed the very nature of innovation.... |
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Starting & Building a Nonprofit: A Practical Guide
Peri Pakroo · NOLO Pages: 288 Format: Paperback
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Build a great nonprofit More people than ever are committing themselves to serving their communities and changing the world. Whether you're aiming to protect the environment, support the arts, or help people in need, understanding how to set up a solid nonprofit organization is a great... |
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Your Best Year Ever: A 5-Step Plan for Achieving Your Most Important Goals
Michael S Hyatt · Baker Books Pages: 272 Format: Hardcover
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We all want to live a life that matters. We all want to reach our full potential. But too often we find ourselves overwhelmed by the day-to-day. Our big goals get pushed to the back burner--and then, more often than not, they get forgotten. New York Times bestselling author Michael Hyatt... |
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The Chain: Farm, Factory, and the Fate of Our Food
Ted Genoways · Harper Format: Hardcover
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A powerful and important work of investigative journalism that explores the runaway growth of the American meatpacking industry and its dangerous consequences.On the production line in American packinghouses, there is one cardinal rule the chain never slows. Every year, the chain conveyors... |
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