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A Visual History of Graphic Design A comprehensive look at hundreds of landmark projects, industry leader profiles, and illustrated timelines for each decade History is a complex business. Fortunes boom and bust, empires wax and wane, and change -- whether social, political, or technological -- has its winners, its losers, its advocates, and its enemies. Through all the turbulent passage of time, graphic design -- with its vivid, neat synthesis of image and idea -- has distilled the spirit of each age. This book offers a comprehensive history of graphic design from the end of the 19th century to the remains of World War II. It traces the evolution of this creative field from its beginning as poster design to its further development into advertising, corporate identity, packaging, and editorial design.