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Ask for More shows that by asking better questions, you get better answers - and better results from any negotiation. Negotiation is not a zero-sum game. It's an essential skill for your career that can also improve your closest relationships and your everyday life, but often people shy away from it, feeling defeated before they've even started. In this groundbreaking new book on negotiation, Ask for More, Alexandra Carter - Columbia law professor and mediation expert who has helped students, business professionals, the United Nations, and more - offers a straightforward, accessible approach anyone can use to ask for and get more. We've been taught incorrectly that the loudest and most assertive voice prevails in any negotiation, or otherwise both sides compromise, ending up with less.