About this item
Library of Science Book Club selectionDiscover magazine "What to Read" selection"One of the finest science writers I've ever read." - Los Angeles Times"Ellard has a knack for distilling obscure scientific theories into practical wisdom." - New York Times Book Review"[Ellard] mak[es] even the most mundane entomological experiment or exegesis of psychological geekspeak feel fresh and fascinating." - NPR"Colin Ellard is one of the world's foremost thinkers on the neuroscience of urban design. Here he offers an entirely new way to understand our cities - and ourselves." - CHARLES MONTGOMERY, author of Happy City: Transforming Our Lives Through Urban DesignOur surroundings can powerfully affect our thoughts, emotions, and physical responses, whether we're awed by the Grand Canyon or Hagia Sophia, panicked in a crowded room, soothed by a walk in the park, or tempted in casinos and shopping malls.
About the Author
Colin Ellard was born in London, England--one of the psychogeographic centers of the Universe--but soon moved to Toronto, Canada--a lovely grid city but with no end of interesting nooks and crannies for a resident to get lost in. Ellard is now a psychologist at the University of Waterloo and the director of its Urban Realities Laboratory where he conducts experiments related to his interests in the psychological aspects of architectural and urban design.
