About this item
Five to ten seconds. After that, the filter kicks in. In our day and age, five to ten seconds is usually all the time we re given to persuade someone that what we have to say is worthy of his or her time. You and I live in a world suffering from a relentless bombardment of information. Television, social media, advertising, acquaintances, friends, and family all vie for time and an attentive ear. If we don t adapt and learn to filter out what we believe does not apply to us, we quickly become overwhelmed. In this new world of burst communication, our presentation of this Gospel needs to be adapted as well, and while it s critically important that the content remain unchanged, the style and vehicle in which it is delivered must fit the culture it reaches.
About the Author
Daniel Rice is the founder of #Gospel, an organization created to bring the gospel to the current generation in a way that syncs with their culture and uniqueness. Before #Gospel, Daniel spent 10 years on staff with Calvary Church in Lancaster, Pennsylvania, working with small groups, young adults, and students. He and his wife Melissa have 5 children.
www.hashtaggospel.com
