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The hookup is now part of college life. Yet the drunken encounter we always hear about tells only a fraction of the story. Rising above misinformation and moralizing, Lisa Wade offers the definitive account of this new sexual culture and demonstrates that the truth is both more heartening and more harrowing than we thought. Offering invaluable insights for parents, educators, and students, Wade situates hookup culture within the history of sexuality, the evolution of higher education, and the unfinished feminist revolution. Working with new research, she maps out a punishing emotional landscape marked by unequal pleasures, competition for status, and sexual violence. She discovers that the most privileged students tend to like hookup culture the most, and she considers its effects on racial and sexual minorities, students who "opt out," and those who participate ambivalently.