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Ron Shaich, founder and former CEO of Panera Bread, shares the lessons he learned from a lifetime of asking what really matters and then making the transformations necessary to bring what really matters to life.Shaich is a business visionary who has been part of building three iconic restaurant brands: Au Bon Pain, Panera Bread, and now Cava. Along the way, he developed "fast casual," a $100 billion-plus segment of the industry. Now he reveals what he learned about entrepreneurship, running large enterprises, business transformation, and life itself. He illustrates these lessons with his experiences turning a 400-square-foot cookie store into 2,400 restaurants with $5 billion in revenue, delivering annual investor returns of 25 percent over two decades, and outperforming both Starbucks and Chipotle.



About the Author

Ron Shaich

Ron Shaich is the founder and former Chairman & CEO of Panera Bread and Au Bon Pain and is today the Chairman and lead investor in Cava, Tatte, Life Alive and Level99. Shaich makes his investments through Act III Holdings, a $1 billion evergreen investment vehicle. In Shaich's last two decades as CEO, Panera generated annualized shareholder returns of 25% and was the best performing stock in the restaurant industry. Shaich is often credited with defining the $80 billion fast casual segment and is known for continually disrupting industry paradigms to find new ways to build companies of value and with values. Shaich has twice been recognized as an Ernst & Young Entrepreneur of the Year, was selected as the 2018 Restaurant Leader of the Year and was presented the prestigious NRN Pioneer award as one of the most significant contributors in the history of the restaurant industry, joining the ranks of Col. Harland Sanders, Ray Kroc, Norman Brinker and J. Willard Marriott. Connect with Ron Shaich at ronshaich. com



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