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Digital networks are changing all the rules of business. New, scalable, digitally networked business models, like those of Amazon, Google, Uber, and Airbnb, are affecting growth, scale, and profit potential for companies in every industry. But this seismic shift isn't unique to digital start-ups and tech superstars. Digital transformation is affecting every business sector, and as investor capital, top talent, and customers shift toward network-centric organizations, the performance gap between early and late adopters is widening.So the question isn't whether your organization needs to change, but when and how much.The Network Imperative is a call to action for managers and executives to embrace network-based business models. The benefits are indisputable: companies that leverage digital platforms to co-create and share value with networks of employees, customers, and suppliers are fast outpacing the market.
About the Author
Barry Libert
Barry Libert is a digital board member, strategic advisor, angel investor and author. His portfolio of investments includes companies (past and present) that manage more than corporate social networks (customer and employee) for 150 leading brands, with 350,000 experts, and 40M members. He has also advised companies such as Microsoft, GE Healthcare, SunLife, Deloitte, ESPN and the US Army on how to improve their business models by using today's digital technologies and networks.
Barry's newest book is called - THE NETWORK IMPERATIVE. It provides a playbook for organizations to compete in the digital age with companies like Google, Amazon, Facebook and Apple. Barry has also authored five (5) books and 20 e-books on the value of digital technologies and organizational networks. He has written for NYT, WSJ, Barrons, Businessweek, Institutional Investor, Financial Times as well as other leading periodicals. He has also been on CNBC, CNN and Bloomberg TV. He has spoken at over 500 events to more than 30,000 people.
He is graduate of Tufts (BA) and Columbia Universities (MBA) . He is happily married with two grown sons he adores.
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