About this item
Dataviz - the new language of businessA good visualization can communicate the nature and potential impact of information and ideas more powerfully than any other form of communication.For a long time "dataviz" was left to specialists - data scientists and professional designers. No longer. A new generation of tools and massive amounts of available data make it easy for anyone to create visualizations that communicate ideas far more effectively than generic spreadsheet charts ever could.What's more, building good charts is quickly becoming a need-to-have skill for managers. If you're not doing it, other managers are, and they're getting noticed for it and getting credit for contributing to your company's success.In Good Charts, dataviz maven Scott Berinato provides an essential guide to how visualization works and how to use this new language to impress and persuade.
About the Author
Scott Berinato, senior editor at Harvard Business Review, is an award-winning writer, editor, content architect, and self-described "dataviz geek" who relishes the challenge of finding visual solutions to communication problems. At HBR he has championed the use of visual communication and storytelling and has launched successful visual formats, including popular narrated infographics, on HBR.org. Before joining HBR, Scott was an executive editor at CXO Media, where he pioneered the use of visual features in several of the company's publications. In addition to his work on visualization, he also enjoys writing and thinking about technology, business, science, and the future of publishing. He has a master's degree in journalism from the Medill School at Northwestern University.
