About this item
As management ages and prepares to work longer than previous generations and Millennials join companies at a steady rate, companies are faced with the truth: they can't just wait for management to age out to fix the dissonance and tension between Boomers and Millennials in the workplace. Finding productive ways to work across the generation gap is essential, and the organizations that do this well will have significant strategic advantages over those that don't. Millennials & Management: The Essential Guide to Making It Work at Work addresses a very real concern of large and small businesses nationwide: how to motivate, collaborate with, and manage the millennial generation - who now make up almost 50% of the American workforce. The key is to change our attitude from one of disbelief and derision to acceptance and respect without giving up our work standards.
About the Author
Lee McEnany Caraher is the founder and CEO of Double Forte, a national public relations and digital media agency, based in San Francisco, that works with beloved consumer, technology, and wine brands. Lee is a highly sought after communications expert known for her business building acumen, insights, and for her practical solutions to big problems.
Lee is also an acclaimed author and speaker and a recognized expert on creating high performing, positive, intergenerational workplaces. Through her work, she shows companies how to embrace the qualities of different generations, and how to recognize the significant benefits of shifting the definition of company loyalty from a long tenure of employment to a lifetime of allegiance regardless of employment status.
Lee has a reputation for building cohesive, high producing teams who get a lot done well and have fun at the same time. She is a straight talker who doesn't hold too many punches, although she does her best to be pleasant about it. Her big laugh and sense of humor have gotten her out of a lot of trouble.
Her blog http://leecaraher.com/blog/and her podcasts www.focusisyourfriend.com and www.everything-speaks.com have become favorites for senior leaders, marketing executives and young professionals alike. Anyone who is tired of theory and wants easy to understand practical experience they can implement will enjoy Lee's blogs and podcasts.
She started her career in communications in Boston and then moved to California, working with high profile and groundbreaking companies along the way. She moved to the San Francisco Bay Area in 1995 to serve as the Vice President of Corporate and Consumer Communications at the $1.6 Billion SEGA of America. She then served as Executive Vice President of WeberShandwick and Founder and President of Red Whistle Communications, both Interpublic companies. She started Double Forte in 2002, determined to find a better way - so far so good.
Lee is active in her community, and sits on the board of directors or trustees of KQED Public Media, San Francisco's Grace Cathedral, and Menlo College. A graduate of Carleton College, Lee has a degree in medieval history which she finds useful every day. She splits her time between San Francisco and New York.
