About this item
In the first quarter of 2016, Americans bought 19.7 million fitness wearables, an increase of 67 percent over the previous year. By 2020, the global market for fitness-focused apps and devices is expected to grow to $30 billion. This means that more than ever, we're looking at our wrists not only to check the time, but also to see how much we've moved, monitor our heart rate, and see how we're stacking up against yesterday's tallies. As a result of our fitness tech addiction, we've lost awareness of what we're doing, how we're feeling, and what's going on around us. This is bad enough in the gym, but when we get outside, the constant checking of a tiny screen truly wreaks havoc, downgrading what should be a rich experience into yet another task we need to complete to meet our daily goals.
About the Author
Brian MacKenzie is a strength and conditioning coach and the creator of CrossFit Endurance, which specializes in movement with an emphasis in running, cycling, and swimming mechanics. MacKenzie and his program have been featured in Competitor, Runner's World, Triathlete, Men's Journal, ESPN Rise, The Economist, Outside, and Tim Ferriss' bestseller The 4-Hour Body. He has consulted with several athletic teams, including the 2012 Western Athletic Conference Champions San Jose State Women's Swim Team.
