About this item

If You Want People to Read Your Book, Writing It Is Only the BeginningThere has truly never been a better time to be an author. For the first time, authors have direct access to the public via the Internet - and can create a community eagerly awaiting their book. But where do new authors start? How do they sort through the dizzying range of online options? Where should they spend their time online and what should they be doing?Enter Fauzia Burke, a digital book marketing pioneer and friend of overwhelmed writers everywhere. She takes authors step-by-step through the process of identifying their unique personal brand, defining their audience, clarifying their aspirations and goals, and setting priorities. She offers advice on designing a successful website, building a mailing list of superfans, blogging, creating an engagement strategy for social media, and more.



About the Author

Fauzia Burke

Fauzia Burke is the founder and president of FSB Associates, an online publicity and marketing firm specializing in creating awareness for books and authors.

She's the author of Online Marketing for Busy Authors (Berrett-Koehler, Spring 2016) . Fauzia has promoted the books of authors such as Alan Alda, Arianna Huffington, Deepak Chopra, Melissa Francis, S. C. Gwynne, Mika Brzezinski, Charles Spencer and many more.

A nationally recognized speaker and online marketing expert, Fauzia writes for the Huffington Post, MariaShriver.com and MindBodyGreen and has been featured in Fast Company, Inc and Book Business Magazine.

For online publicity, book publishing and social media advice, follow Fauzia on Twitter (@FauziaBurke) and on Facebook (Fauzia S. Burke) . More information can be found at www.FauziaBurke.com



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