About this item
In the connection economy, trust and relationships are the new currency. It's not a soft thing you do in your spare time, it's the heart and soul of your business.--Seth Godin, Author of TribesSocial Media drives engagement, engagement drives loyalty, and loyalty correlates directly to increased sales.Is your company currently focused on gaining brand advocates and building its social media credibility? Do you question whether or not using Facebook, Twitter, or blogs is a worthwhile investment of your time and resources? In Return on Relationship, Ted Rubin and Kathryn Rose present real world, practical ideas that will help businesses maximize their potential through using community-focused tools on the Internet. You'll discover why 'That's the way it's always been done' will leave you without any customers.
About the Author
Kathryn Rose is an award-winning, best-selling author, speaker and social media strategist and trainer with clients ranging from multi-million dollar corporations, to small business owners and entrepreneurs. Kathryn has a 20 year career in sales and marketing that includes successful track record of using a collaborative mindset to increase sales.
Nominated for the 2012 Small Business Influencer Award, Kathryn is also the CEO and co-founder of the Social Buzz Club the world's first online marketing collaboration network for bloggers, social media professionals and small business owners.
Prior to her career in social media marketing, Kathryn was a top Wall Street sales executive, responsible for over $100m in sales per year. She used her collaboration skills to partner with salespeople from other companies to form a lucrative referral network.
Kathryn is the author of 9 books on social media marketing The Step by Step Guides to: Twitter, Facebook, SEO/Video Marketing and Linkedin for Business, The Parent's and Grandparent's Guides to Facebook, the Teen Safety Guide , the best-selling Solving the Social Media Puzzle and Return on Relationship. She is a sought after keynote speaker and trainer on using social media for maximum online visibility and using online marketing and social media tools to create referral networks and to increase sales.
Connect with Kathryn
http://katroseconsulting.com
http://socialbuzzclub.com
Facebook:
http://facebook.com/katrose
http://facebook.com/socialbuzzclub
Twitter:
http://twitter.com/katkrose
@katkrose
Linkedin: http://linkedin.com/in/katkrose
Google : http://plus.ly/katrose
YouTube: http://youtube.com/socialbuzzclub
