About this item
This revolutionary eating plan reveals definitive proof that sugar is addictive, and presents the first science-based program to cut out the sugar, stop the cravings that cause most diets to eventually fail, and lose weight--permanently. If you're like most people, you've tried a few (or maybe many) different diets without success. The truth is, most diets work for a while, but there's usually a point at which the dietary restrictions become too difficult to maintain. Why? Because whether you're following a low-carb, paleo, gluten-free, or even an all-liquid green juice diet, the addictive nature of sugar causes cravings to take over and sabotage your diet-of-the-moment. In Why Diets Fail, Dr. Nicole M. Avena and John R. Talbott reveal definitive proof that sugar is addictive and present the first science-based program to stop the cravings and lose weight - permanently.
About the Author
Dr. Nicole Avena is a research neuroscientist and expert in the fields of nutrition, diet and addiction. She is a pioneer in the field of food addiction. She is also an expert in diet during pregnancy, and childhood nutrition.Dr. Avena received a Ph.D. in Psychology and Neuroscience from Princeton University in 2006. She then completed her postdoctoral fellowship in 2010 at the prestigious Rockefeller University in New York City, an all-research institution that lays claim to having had 24 Nobel Prize winners on its staff over the years. Dr. Avena presently is Assistant Professor of Neuroscience at Icahn School of Medicine at Mount Sinai in New York City and a Visiting Professor in Health Psychology at Princeton University. She has published over 90 scholarly journal articles on topics related to diet, nutrition and overeating, and she frequently presents her research findings at scientific conferences and University symposia. Her research achievements have been honored by awards from several groups including the New York Academy of Sciences, the American Psychological Association, and the National Institute on Drug Abuse. She has received research funding from prestigious sources, including the National Institutes of Health and the National Eating Disorders Association. Dr. Avena's book, Why Diets Fail (2014, Ten Speed Press) reviews the research on food addiction and provides a way in which people can remove added sugars and carbohydrates from their diet. She has another best-selling book, What to Eat When You're Pregnant (2015, Ten Speed Press) that provides mom's-to-be with nutritional advice on what to eat to ensure they and their baby are healthy. Her next book, What to Feed Your Baby and Toddler (released in May 2018) , covers nutrition for babies who are just beginning to eat, and offers science-based advice and practical tips on how to get your baby to eat healthy foods, like vegetables. Dr. Avena is a sought-after speaker, and she has been lauded by her colleagues and the public for her ability to explain complex scientific principles and research findings to a lay audience. Dr. Avena regularly makes public speaking appearances to discuss her research and discoveries throughout the United States, Europe and Asia. She is regularly asked to speak to special-interest groups, industry groups, and schools. She regularly appears on the Dr. Oz Show, and she has also appeared on The Doctors, Good Day NY, The Couch, Home and Family, The Better Show, as well as many local news programs including FOX5 San Diego, KTLA, WGN, and the local NY stations. She has also been a guest on several radio programs and podcasts, and has been filmed for several documentaries on the obesity epidemic. Her work has been featured on the cover of National Geographic (Sept '17) , as well as in Time Magazine, Bloomberg Business Week, The New York Times, Shape, Men's Health, Details, and many other periodicals. Dr. Avena is a member of the Random H
