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This totally updated, new second edition leads you through finding a location that will bring success, learn how to draw up a winning business plan, how to buy and sell a bakery, basic cost-control systems, profitable product planning, sample floor plans diagrams, successful kitchen management, equipment layout and planning, food safety HACCP, successful food beverage management, legal concerns, sales and marketing techniques, pricing formulas, learn how to set up computer systems to save time and money, learn how to hire keep a qualified professional staff, learn low cost internal marketing ideas, learn how to keep brining customers back, accounting bookeeping procedures, as well as thousands of great tips and useful guidelines. Never before has so much practical information about the bakery business been offered in one book.