About the Book

What separates average businesses from extraordinarily successful ones?Better product? Nope. Your competitor will rapidly reverse-engineer your "secretsauce" and get their "better-than-you" version on the market fasterthan you can say "Usain Bolt."Better customer service? Guess what? All of your competitors say they provide thebest customer service. It's a wishy washy phrase . . . a vague generality with no meaningful specific.



About the Author

Steve Miller

Meetings & Conventions Magazine calls Steve Miller the Idea Man for his non-traditional approach to marketing and branding.

Steve calls himself Kelly's Dad. That's who he is. His business title is Marketing Gunslinger. He helps businesses grow by achieving what he calls "Uncopyable Superiority."

Steve is an author, a professional speaker, and business advisor, known for his edgy, no-spin-zone perspective. He's the son of the co-inventor of the 8-track, played on the PGA Tour, worked in the copper mines of Arizona, and even worked in Hollywood (all of which means he's basically unemployable) .

Since founding The Adventure LLC in 1984, Steve's consulting clients have ranged from solo entrepreneurs to Fortune 100 mega-corporations, including Proctor & Gamble (advising on the Swiffer WetJet product launch) , Boeing Commercial Airplane (the 777 launch) , Nordstrom, Starbucks, Caterpillar, Philips Electronics, Coca-Cola, and Halliburton, to name a few. He has also consulted for most of North America's largest exhibitions, including CONEXPO-CON/AGG, the International Manufacturing Technology Show, the International Home & Housewares Show, the Work Truck Show, AAPEX, and the Sweets & Snacks Expo.

Steve has presented over 1500 speeches and workshops around the world for corporations and trade associations in 126 different industries, including the prestigious main TED Conference.
Besides his seven books, Steve has written for, and been featured in, over 250 publications, including Fast Company, Business Week, Fortune, the Wall Street Journal, the Washington Post, Success, Association Management, and Highlights for Children. (OK, he made that last one up.)
To learn how your organization can become Uncopyable or to have Steve speak at your next meeting or event, contact:

The Adventure LLC
T 253-874-9665
TheAdventure.com



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