About this item
Is Franchising Right For You?Why start a business from scratch when you can have a piece of the greatest expansion strategy ever conceived? Franchising is BIG and getting bigger in every sector -- from restaurants and coffee chains to pet care and insurance. There is a franchise for everything and everyone.As a potential franchise owner, you can be in charge of your own success while being supported by a known brand. Franchising gives you that ability, along with the satisfaction that comes only with building something that can last a lifetime and beyond. And, if you are successful, you eventually stop sweating the details and have the freedom to enjoy your life in a way that most around you cannot.In The Franchisee Handbook, franchise expert Mark Siebert walks you through the process of vetting and buying a franchise, helps you ask the right questions of franchisors and yourself, and gives you the resources you need to decide if franchising is right for you.
About the Author
Mark Siebert is one of the nation's preeminent franchise consultants. As the CEO of the iFranchise Group (www.ifranchisegroup.com) , he has helped some of the nation's most prominent brands expand through franchising. He has consulted with hundreds of franchise companies in over 30 countries and regularly speaks at franchise conferences and events around the world.When Mark Siebert set out to draft Franchise Your Business his goal was to write the best book on franchising as a resource for anyone looking to franchise their business. In very short time, the book received the Amazon designation of #1 best seller in Small Business Franchise.
