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From their return in 1999 through the winless 2017 season, the Cleveland Browns had the worst record in the NFL. And their fans had ulcers. Now, veteran sports columnist Terry Pluto explains why everything kept going wrong. This detailed report on two decades of disappointment takes a behind-the-scenes look at upheaval in the front office, frustration on the field, and headaches and heartache in the stands. His earlier book False Start: How the New Browns Were Set Up to Fail told how the NFL hamstrung the new franchise. Who could have predicted the limping would last 19 years? This book picks up the story. Season after season began with hope in spring for the NFL draft ("the Browns' version of the Super Bowl," a fan called it) . . . often a new coach or GM or quarterback (or all three) .



About the Author

Terry Pluto

Terry Pluto is a sports columnist for the . He has twice been honored by the Associated Press Sports Editors as the nations top sports columnist for medium-sized newspapers. He is a nine-time winner of the Ohio Sports Writer of the Year award and has received more than 50 state and local writing awards. In 2005 he was inducted into the Cleveland Journalism Hall of Fame. He is the author of 23 books, including (selected by the as one of the five notable sports books of 1989) , and L, which was ranked number 13 on s list of the top 100 sports books of all time. He was called Perhaps the best American writer of sports books, by the in 1997. He lives with his wife, Roberta, in Akron, Ohio. "



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