About this item
The nation's #1 real estate broker and charismatic costar of Bravo's Million Dollar Listing New York shares his secrets on how to be successful. In the ten years since moving from Sweden to New York City, with no experience in real estate and no contacts, Fredrik Eklund has transformed himself into the best seller in the most competitive real estate market on the planet. In The Sell, Eklund leverages his years of experience to create the go-to manual for self-promotion and sales. At the core of the book are chapters tied to Eklund's 10-step program for "selling anything to everyone," and he shares his secrets on everything from personal authenticity and looking your very best to crafting the perfect sales pitch, negotiating with savvy, and closing deals promptly and efficiently .
About the Author
Fredrik Eklund, the energetic, high-kicking, top broker at Douglas Elliman has secured over two billion dollars in closed residential sales. Constantly rated as New York City's "Top Luxury Broker," he set record sales in 28 buildings in Manhattan last year alone and is often spotted showing apartments to top name celebrities.
Originally from Stockholm, Sweden, Eklund is the star of the hit BRAVO show, Million Dollar Listing New York. He is known for being part "shark" in business and part "softie" at home with his puppies and family.
Fredrik's upcoming book, The Sell: The Secrets of Selling Anything to Anyone, is published by Gotham Books and will be available April 14, 2015.
www.fredrikeklund.com
