About this item

From the author of the acclaimed Social Networking for Career Success and 100 Conversations for Career Success, this new guide is for those who need to leverage online tools to create business opportunities. As the economy continues to struggle, more and more professionals will turn to the Internet to help them nurture their business ideas so they can pay the bills. With many conflicting ideas presented online and thousands of get rich quick schemes available, it is very confusing for the uninitiated to choose the right paths to online business success. The rules change quickly, as have the tools most useful to drive traffic. This book, filled with credible sources and resources, will help Internet users and non-users, alike. Inside, you will find information on The new truth about income security SEO basics Selected businesses that fit the second income The best networks for marketing to demonstrate expertise and build a network The ins and outs of legal language and information Naming and branding How to find and structure advertising And much, much more,.



About the Author

Miriam Salpeter

Miriam Salpeter is owner and founder of Keppie Careers, a coaching and consulting firm helping job seekers and entrepreneurs leverage social media and other tools to achieve their goals. Miriam has been an invited guest on CNN several times and major media outlets, including The New York Times, The Wall Street Journal, and others have quoted her advice. Miriam authors her own blog (http://www.keppiecareers.com) and writes for U.S. News & World Report's "On Careers" column.CNN named Miriam a "top 10 job tweeter you should be following," Monster.com included her in "The Monster 11 for 2011: Career Experts Who Can Help Your Job Search," and respected online resource, Quintessential Careers, called her a "Top 15 Career Mastermind." Miriam is the Social Media Job Search expert for Job-Hunt.org (a best of the Internet career site) and co-founder/director of the Career Collective, a group of social media savvy career coaches and resume writers.In addition to coaching job seekers and small business owners, Miriam is an in-demand writer and speaker regarding job search and social media, and she transforms resumes and creates online social media profiles for clients via http://www.getasocialresume.com.A vice president for a Wall Street firm prior to earning a master's degree from Columbia University, Miriam headed the Career Action Center at the Rollins School of Public Health of Emory University before launching her own business. She has been empowering job seekers and small business owners for over 14 years.Miriam lives in Atlanta with her husband, Mike, and their three boys. She invites you to connect with her on Twitter @Keppie_Careers and to touch base via her blog.



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