About this item
As a business owner, you're fixated on revenue, regardless of whether business is booming or busting. But you could be failing to pay attention to other factors that spell the difference between profit and loss. To understand where your money is going while boosting your growth, you need to get a grip on your accounting. Protect Your Profit reveals how you can track key financial data--and make sure you're not leaving cash on the table. Drawing on more than two decades of experience, CPA Elizabeth Hale shares insights that will help you avoid worst-case scenarios, put your finances in order, and get paid. You'll learn how to: Avoid paying more than you owe on taxes Detect employee embezzlement Reduce debt And more Every business lives or dies on its accounting.
About the Author
Elizabeth Hale is the founder of eeCPA, which has been providing clients with customized accounting solutions since 2004. Elizabeth has worked with small- to medium-sized businesses for more than twenty-five years and has owned and operated several business. In addition to being a member of the American Institute of Certified Public Accountants and the Arizona Society of CPAs, she serves as the finance director of the Entrepreneurs' Organization, Arizona Chapter. Elizabeth lives in Scottsdale, Arizona and is a proud mother to three amazing children: Alexandria (23) , Ryan (16) and Aspen (11) .
