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Everyone is ugly sometimes. In a world not unlike our own, there is a phenomenon called the INEXPLICABLE DEVELOPMENT -- a rare occurrence with permanent consequences. Average-looking, under-the-radar sixteen-year-old Konrad Wolnik's life is turned upside down when, one morning, he wakes up stunningly attractive. That same day, his classmate, Camilla Hadi, has her own transformation; the lean, pretty athlete is now devastatingly ugly. The teens face the cruel world of high school from very different perspectives. Konrad shoots to the top of the pecking order, Camilla slips into pariah status. But soon the school starts rallying around Camilla, and Konrad's sudden popularity sours as people blame him for her transformation. And, the truth is, so does she.