About this item

Discover the international diet sensation that will help you lose seven pounds in seven days while experiencing lasting energy and eating all the foods you love.Over the past few years, fasting has become a popular diet option. Studies show that fasting - whether through moderate calorie restriction every day or the more severe but less frequent intermittent fasting - can help people lose about thirteen to fourteen pounds in six months and reduce their risk of developing disease. When we fast, our body's energy stores activate what is known as sirtuins, or the "skinny gene," and many positive changes ensue. Fat storage is switched off, and our body stops its normal growth processes and goes into "survival" mode. Fat burning is stimulated and the genes involved in the repair and rejuvenation of our cells are turned on - which all results to weight loss and improved resistance to disease. But if not done correctly, fasting can lead to hunger, irritability, fatigue, and loss of muscle. Enter Sirtfoods: a newly discovered group of foods that is revolutionizing healthy eating. Ranging from chocolate and red wine to garlic and walnuts, sirtfoods are particularly rich in special nutrients that help us activate the same skinny genes in our bodies that fasting triggers. Nutritionists Aidan Goggins and Glen Matten have created The Sirtfood Diet to help you effectively lose weight and improve your resistance to disease, while still giving you incredible energy and glowing health.



About the Author

Aidan Goggins

As a pharmacist with a Masters degree in Nutritional Medicine under his belt from the University of Surrey - one of the highest regarded, evidence based post graduate nutrition courses in the world - Aidan pioneers the 'modern day medicine' movement. This is built on the foundation of the need to treat the underlying causes of disease, and to, first, seek out and treat nutritional deficiencies in the body. In those cases where drug therapy is warranted, Aidan is outspoken in the need to embrace a holistic approach, combining both medicine and nutrition creating an unrivalled synergy, with dramatic reductions in side effects and improvements in outcome.It was Aidan's desire to bridge the gap between the frequently opposed disciplines of nutrition and medicine that was the catalyst for his award-winning book, The Health Delusion, and then the international, smash hit The Sirtfood Diet.Aidan is ranked as one of Europe's most influential individuals in the nutrition industry with clients spanning from doctors to Fortune 500 companies to celebrity TV personalities and show biz stars. A huge fitness enthusiast, he specialises in sports nutrition, and his dietary expertise underpins the success of many champion professional athletes.



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