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A fascinating introduction into the controversial topic of animal rights Mark Rowlands, author of The Philosopher and the Wolf, is one of the world's best known philosopher of animal rights. In Animal Rights: All That Matters, he explores specific issues of eating animals, experimentation, pets, hunting, zoos, predation and engineering animals. He ends with a challenging argument of how an improved understanding of animal ethics can and should affect one's choices. Inside you will find: A 100 Ideas section that offers original and inspirational ideas to help you explore the subject in more depth Weblinks and QR codes throughout the text, linking to videos from the author, or more detailed audio explanations