About this item

Written with the cooperation of Harvard Business School, an instructive and inspiring book for anyone who dreams of starting a highly profitable business.



About the Author

Bill Murphy

"Lunker" Bill Murphy (1939-2004) was a San Diego, CA big bass fishing legend. Also called the "Stitching Guru" and widely know for catching the most bass over 10lbs. of any angler still to this day, Bill was a pioneer in the sport of fresh water fishing. His masterful techniques and methods have inspired anglers both young and old from all over the world.



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