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Life sometimes seems illogical. Individuals do strange things take drugs, have unprotected sex, mug each other. Love seems irrational, and so does divorce. On a larger scale, life seems no fairer or easier to fathom Why do some neighborhoods thrive and others become ghettos? Why is racism so persistent? Why is your idiot boss paid a fortune for sitting behind a mahogany altar? Thorny questionsand you might be surprised to hear the answers coming from an economist. But Tim Harford, award-winning journalist and author of the bestseller The Undercover Economist, likes to spring surprises. In this deftly reasoned book, Harford argues that life is logical after all. Under the surface of everyday insanity, hidden incentives are at work, and Harford shows these incentives emerging in the most unlikely places.



About the Author

Tim Harford

Tim is an economist, journalist and broadcaster.He is the author of nine books including "How To Make The World Add Up", "Messy", and the million-selling "The Undercover Economist". Tim is a senior columnist at the Financial Times, and the presenter of Radio 4's "More or Less", "Fifty Things That Made the Modern Economy", and the new podcast "Cautionary Tales". Tim has spoken at TED, PopTech and the Sydney Opera House. He is an associate member of Nuffield College, Oxford and an honorary fellow of the Royal Statistical Society. Tim was made an OBE for services to improving economic understanding in the New Year honours of 2019.



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