About this item
Establish a successful online business and grow your customer baseStarting an Online Business All-in-One For Dummies is the compass you need to navigate the exciting world of e-commerce. You'll discover the latest web trends, learn the basics of designing a website, and get tips for creating a compelling online presence. Plus, the guidance inside helps you stretch your marketing muscles to boost your brand's visibility, from the basics to more advanced strategies. This updated edition also shows you how to build a print-on-demand business, generate opportunities with AI, and break into the international marketplace. Learn how to fund your online business ideaDrive traffic to your website or social media page using search engine optimizationStand out from the competition with proven online business strategiesManage security risks and stay one step ahead of potential threats.
About the Author
Shannon Belew is a digital marketing advocate and top-selling author. She is passionate about technology, social media, and entrepreneurs. Having worked with small businesses and Fortune 500 companies on traditional and online marketing strategies, Shannon is currently responsible for the online marketing and lead generation efforts for a global, open source communications company. With more than 20 years of experience in sales, marketing and Public Relations she has worked in industries ranging from national franchises in the restaurant and retail industries to start-ups and mature companies in the high-tech and space & defense sectors. Most recently, she founded and writes for OnlineMarketingToGo, a site providing news and information about online business and social media marketing.
