About this item

From kelly green to millennial pink, our world is graced with a richness of colors. But our human-made colors haven't always matched nature's kaleidoscopic array. To reach those brightest heights required millennia of remarkable innovation and a fascinating exchange of ideas between science and craft that's allowed for the most luminous manifestations of our built and adorned world. In Full Spectrum, Rogers takes us on that globe-trotting journey, tracing an arc from the earliest humans to our digitized, synthesized present and future. We meet our ancestors mashing charcoal in caves, Silk Road merchants competing for the best ceramics, and textile artists cracking the centuries-old mystery of how colors mix, before shooting to the modern era for high-stakes corporate espionage and the digital revolution that's rewriting the rules of color forever.



About the Author

Adam Rogers

Adam Rogers is a science journalist and best-selling author. His book Proof: The Science of Booze, about the science of making and consuming alcohol, was a New York Times bestseller, winner of the IACP Best Wine, Spirits, and Beer Book Award and shortlisted for the PEN/E.O. Wilson Literary Science Writing Award. Rogers' new book Full Spectrum: How the Science of Color Made Us Modern looks at the long (and rainbow-shaped) arc of color - its physics and chemistry, but also how humans make it, and how our eyes and brains construct it in our minds. Rogers is senior correspondent at Wired, and he lives in the California Bay Area.



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