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"Matthew Ball's essays have defined, analyzed, and inspired the Metaverse for years. His book is an approachable and essential guide to the strategic, technical, and philosophical foundations of this new medium." -- Tim Sweeney, founder and CEO of Epic Games "This book feels like a rare achievement -- a definitive statement about an emerging phenomenon that could shape the digital world, the global economy, and the very experience of human consciousness." -- Derek Thompson, Atlantic staff writer and national best-selling author of Hit Makers From the leading theorist of the Metaverse comes the definitive account of the next internet: what the Metaverse is, what it will take to build it, and what it means for all of us.The term "Metaverse" is suddenly everywhere, from the front pages of national newspapers and the latest fashion trends to the plans of the most powerful companies in history.



About the Author

Matthew Ball

Matthew Ball is "one of the State's premier blues & boogie-woogie pianists. " With a performance history that includes everything from symphony appearances to blues festivals, this young man is already at the helm of an enviable performance career. Formally degreed in classical study, Ball gave up that devotion after attending a hometown boogie-woogie festival. In just four years, he was sharing the stage with iconic piano blues & boogie-woogie veterans. Called "the Gen-X arrival to this uniquely american art-form," Matthew is defining a new generation's contribution to this treasured American tradition. "



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