About this item
A game-changing framework for staying top of mind with your audience -- from the No. 1 company dominating content marketingWhat do many successful businesses and leaders have in common? They're the first names that come to mind when people think about their particular industries. How do you achieve this level of trust that influences people to think of you in the right way at the right time? By developing habits and strategies that focus on engaging your audience, creating meaningful relationships, and delivering value consistently, day in and day out.It's the winning approach John Hall used to build Influence & Co. into one of "America's Most Promising Companies," according to Forbes. In this step-by-step guide, he shows you how to use content to keep your brand front and center in the minds of decision makers who matter.
About the Author
As a teenager, John Hall devoured a diet of classic horror movies such as Halloween, Friday the 13th and A Nightmare on Elm Street. Some of his more recent favorite horror movies are the Scream and Saw franchises. When he began reading adult horror, his instant favorites were Stephen King, John Saul and Dean Koontz. Most recently he's a fan of dark suspense authors such as Gillian Flynn, Ruth Ware, Shari Lapena, B.A. Paris, A.J. Finn, Liv Constantine and Lisa Jackson. John Hall's novels will appeal to fans of Karen McManus, E. Lockhart, Natasha Preston, Lois Duncan, Joan Lowery Nixon, R. L. Stine and Caroline Cooney. John grew up in Brooklyn, with a younger brother and over twenty cousins (yes, it's true!) but now lives in New York City. Readers can email him at johnhallauthor@gmail.com.
