About this item
Advice from a YouTube insider on how to creative effective campaignsYouTube is the top destination for online video. With over a billion viewers around the globe, its also valuable real estate for marketers looking to get their message out. YouTube Marketing For Dummies shares insight from a former YouTube employee who helped large and small businesses create effective marketing campaigns. Inside, youll discover proven game plans for buying advertising, launching a content marketing campaign, building a branded channel and community, and evaluating the results of your work. Plus, youll find trusted, proven ways to get the most bang for your buck from the internets #1 destination for video content.Create a plan that fits your business needsLaunch an ad campaignFind video creation strategiesLaunch a branded channelAre you ready to identify, launch, and measure a YouTube marketing campaign? Everything you need is a page away!
About the Author
I'm a seasoned brand, marketing and digital professional, and I've had the pleasure of working for companies such as Virgin, MTV, Google, and ad agencies like Leo Burnett, in the UK, Canada and the USA.I'm most excited about creative approaches to problem solving at scale. My first two books are YouTube Marketing for Dummies (Wiley) and Read This If You Want To Be YouTube Famous (L.King.) I'm a British and Canadian citizen, and an American green card holder. I love slow cookers, spending time at my cabin in the woods, and playing Fortnite.
