About this item
Essential reading for any would-be entrepreneur Blueprint to Business is the ultimate guide to becoming a successful entrepreneur. Bestselling author and CEO Mike Alden puts aside the rainbows and sunshine, gets real about what it takes to 'make it,' and gives you the real-world guidance you need to hear. Through anecdotes and advice, he shares his experiences along with those of other top founders and entrepreneurs to give you a realistic picture of what it takes to build a business. It's a bit of tough love, a healthy dose of reality, and a tremendously motivating guide to striking out on your own; from motivation and commitment to business licenses and the IRS, this guide is your personal handbook for the biggest adventure of your career. So you want to start a business: how much are you willing to commit in terms of time, money, and energy? How do you plan to bring in customers? What will set you apart from the crowd? What will convince clients to come to you rather than your competitor with an established track record? These questions must be answered before you even begin planning - and then, you have to make that canyon-sized leap from planning to doing.
About the Author
Michael Alden (1975-) is a 3X Wall Street Journal and USA Today best selling author and President & CEO of Blue Vase Marketing and CloiXonné. He was born and raised in Beverly, Massachusetts. Beverly is also where he started and runs his businesses.In his own words: "I would not say that I am a lucky guy. The success I have obtained was not handed to me; not by any means. What I do consider luck is the hand I was dealt. My childhood was made up of struggle after struggle and for this I am forever fortunate. Growing up I was constantly problem solving, adapting and strategizing just to get through everyday life. Then and now one thing still remains.I always want more out of life.The majority of society has no idea what they can accomplish and they, YOU, have the tools and resources to better any part of your life. You can get more out of life, just as I have, simply by asking. All you need is yourself. I'm excited to show you how."Alden's work has been critically acclaimed by industry leaders and influencers. See what they have to say below. "I've had the opportunity to work directly with Michael Alden on his children's book. His business know how and ability to get things done is unparalleled. -Naren Aryal, CEO Mascot Books."As an entrepreneur and author myself, I would recommend Blueprint to Business to anyone who is in business or looking to start a company. Michael Alden's no nonsense approach is much needed for anyone who wants the real truth about the life of an entrepreneur" -Ken Kupchik, Author of The Sales Survival Handbook Cold Calls, Commissions, and Caffeine Addiction--The Real Truth About Life in Sales"Michael Alden's story is truly inspirational. He has seen some extremely difficult times and has overcome extraordinary odds along his journey. He harnessed what he learned even as a young child to achieve great business success. The lessons in Blueprint to Business not only help those in business but it is for anyone who wants more out of life." -June Archer, Author of YES! Every day can be a good day: The Keys to success that lead to an Amazing life"As a young entrepreneur, I have found that truly successful people help and teach others. Michael Alden has taken the time to help me with my business and my book. His experience is undeniable and I would recommend Blueprint to Business to any entrepreneur who wants to learn from someone who has done great things and continues to." -Casey Adams, Social Media Influencer and author of Rise of The Young: How To Turn Your Negative Situation Into A Positive Outcome, and Build A Successful Personal Brand"Being an entrepreneur has its challenges. Michael Alden shares his business experiences to help others succeed. His advice and enthusiasm is directed towards teaching and leading through example. If you are looking to succeed in business this book is a must read!" -Christopher J. Wirth entrepreneur, sp
