About this item
Build your network, find a job, and be seen as a thought leader - all on LinkedIn! LinkedIn For Dummies, 4th Edition, is fully updated for the latest features and tools to help you do all of this, and more. With a rich feature set, the LinkedIn profile is a professional's number one branding tool. This book will walk you step-by-step through creating an eye catching profile. You'll discover how to expand your reach by connecting with colleagues, customers, and like-minded individuals from around the globe. You'll also find out how to become a thought leader by publishing your cutting edge research on LinkedIn's native publishing network, Pulse, and interacting with your connections through updates. This book will also cover: Managing and making introductions and InMail Requesting and writing recommendations Adding skills, awards, media, and endorsements to your profile Keeping track of your LinkedIn activities, Finding a job Following thought leaders and companies on LinkedIn Getting connected with LinkedIn groups Marketing yourself and your business Using LinkedIn to cultivate sales leads Finding potential investors.
About the Author
Joel Elad is the author of seven books, including LinkedIn for Dummies & Starting an Online Business All-in-One Desk Reference for Dummies. He is also the head of Real Method Consulting, a firm dedicated to teaching people how to use e-commerce and the Internet through training DVD's and seminars. He was the lead eBay instructor for the Learning Annex in CA and NY and taught thousands of people how to buy, sell, and profit on eBay, as well as introduce and teach other classes related to e-commerce and small business. His newest book, Facebook Advertising for Dummies, helps anyone harness the tremendous power and reach of Facebook to get their ads in front of the precise targeted audience amongst Facebook's 500 million user base.
