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The creator of the Unmistakable Creative podcast makes a counterintuitive argument: By focusing your creative work on pleasing yourself, you can increase your productivity, happiness, and (eventually, paradoxically) the size of your audience.Creating for your own pleasure--whether you're writing a novel, composing songs, or painting a landscape--can seem pointless. It's tempting to focus on pursuing money and fame, rather than the process itself. But as Srini Rao warns, creating then turns into a chore that can harm your self-esteem and suck the pleasure out of life, rather than being a source of joy.Rao, host of the podcast The Unmistakable Creative, argues that we should counter this thinking by intentionally creating art for ourselves alone--an audience of one.



About the Author

Srinivas Rao

I'm Srinivas Rao (aka. "Srini") , the host and co-founder of The Unmistakable Creative Podcast. Our guests have included entrepreneurs, performance psychologists, cartoonists, and even bank robbers. Former guests include Tim Ferriss, Seth Godin, Scott Adams and 100's of others. Today the show has over 400 5-star reviews in iTunes and a global audience.

I'm also the author of The Art of Being Unmistakable and the Small Army Strategy, and I recently signed a 2 book deal with Penguin Portfolio

If you want to subscribe to our show, visit www.unmistakablecreative.com



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