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Dare To Be Your Own Boss Follow Your Passion, Create a Niche empowers people to be their own boss by tapping into their vocational passion, exploring opportunities and creating a venture that resonates and is a good fit.The book was written to serve people who desire to be their own boss--and others who are looking for a career change--yet dont know what or how to make it happen. It is an invaluable resource for business startups and career choices.The prospect of being ones own boss appeals to millions of people. Yet it can be challenging to know what type of enterprise to create or when to make the leap.Entrepreneurs include employees experiencing burnout, baby boomers who are too vibrant to retire and graduates who dread the thought of working in an office cubicle for 50 years.