About this item
Citing enlightening research and real-world examples, this title presents readers with a detailed methodology for growing sales and expanding their customer base using social media.
About the Author
Shannon Belew is a digital marketing advocate and top-selling author. She is passionate about technology, social media, and entrepreneurs. Having worked with small businesses and Fortune 500 companies on traditional and online marketing strategies, Shannon is currently responsible for the online marketing and lead generation efforts for a global, open source communications company. With more than 20 years of experience in sales, marketing and Public Relations she has worked in industries ranging from national franchises in the restaurant and retail industries to start-ups and mature companies in the high-tech and space & defense sectors. Most recently, she founded and writes for OnlineMarketingToGo, a site providing news and information about online business and social media marketing.
