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The origin story of a groundbreaking album The 1971 Allman Brothers Band album At Fillmore East was a musical manifesto years in the making. In Play All Night!, Bob Beatty dives deep into the motivations and musical background of band founder Duane Allman to tell the story of what made this album not just a smash hit, but one of the most important live rock albums in history. Featuring insights from bootleg tapes, radio ads, early reviews, never-before-published photos, and the memories of band members, fans, and friends, Beatty chronicles how Allman rejected the traditional route of music business success - hit singles and record sales - and built a band that was at its best jamming live on stage, feeding off the crowd's energy, and pushing each other to new heights of virtuosic improvisation.