About this item
Explores how investing in a racially and ethnically diverse workforce will help make contemporary businesses more dynamic, powerful, and profitableIn our fast-changing demographic landscape, companies that proactively embrace diversity in all areas of their operations will be best poised to thrive. Renowned business leader and visionary Carol Fulp explores staffing trends in the US and provides a blueprint for what businesses must do to maintain their competitiveness and customer base, including hiring in new ways, aligning managers around diversity, providing new kinds of leadership development, and engaging employees to embrace differences. Using detailed case histories of corporate cultures such as the NFL, Eastern Bank, John Hancock, Hallmark Health, and PepsiCo, as well as her own experiences in the workplace and in advising companies on diversity practice, Fulp demonstrates how people of different races and ethnicities represent an essential asset to contemporary companies and organizations.
About the Author
Carol Fulp is president and CEO of the Partnership, New England's premier organization dedicated to enhancing competitiveness by attracting, developing, and retaining multicultural professionals. Prior to joining the Partnership, she held executive roles at John Hancock Financial, WCVB (the ABC-TV Boston affiliate) , and the Gillette Company. In 2010, President Obama appointed Fulp as a US representative to the sixty-fifth session of the UN's General Assembly. She lives with her husband, C. Bernard ("Bernie") Fulp, in Boston.
