About this item
Ubiquitous at boutiques and cafs, on Etsy and Pinterest, in stationery and home decor, the art of chalk lettering is hotter than ever. Valerie McKeehan, an Etsy standout whose work has been featured in magazines and websites from Good Housekeeping to RealSimple.com, teaches us everything we need to know to create gorgeous hand-drawn chalk designs. The book is also a practice space, with three foldout "chalkboards" - the inside cover and foldout back cover are lined with blackboard paper. In over 60 lessons, learn the ABCs of lettering (literally) and basic styles: serif, sans serif, and script. Next, how to lay out a design, combine various styles into one cohesive piece, add shadows and dimension. Master more advanced letter styles, from faceted to ribbon to "vintage circus." Use banners, borders, flourishes. And finally, 12 projects to show off your newfound skills: including a Winter Wonderland Snow Globe; a smartphone-themed birthday card to text friends and family; a one-of-a-kind party invitation to create, photograph, and mail; and a bake sale sign guaranteed to put everyone who sees it in the mood for a cupcake!
About the Author
Drawing from a love of visual storytelling honed through her career in advertising, Valerie transformed an old picture frame into a "McKeehan's Café" chalkboard for the kitchen. She fell in love with chalkboard art instantly. Drawn to its simplicity and the nostalgia that it inspires, she opened her online boutique, Lily & Val, in 2012. Whimsical and undeniably handcrafted, her designs are honest and authentic, at home with their imperfections and unique character. She resides in Pittsburgh, Pennsylvania with her husband.
